Plus500’s first US-based sponsorship agreement will help drive brand awareness in the US and other key markets
Plus500, a global multi-asset fintech group, is excited to announce a new multiyear sponsorship agreement to become an official global partner of the Chicago Bulls, an iconic NBA professional basketball team and well-established global brand.
The Plus500 logo will be the first ever to be featured exclusively on the front of the team’s warmup shooting shirts and jackets beginning with the Bulls’ first preseason game at the United Center on October 4. Plus500 will also have access to branding rights as the “Official Global Online Trading Partner” of the Chicago Bulls. The partnership will also include various marketing elements, community initiatives, social media content, events and more to drive brand awareness
Plus500’s trading platforms, supported by its proprietary technology, globally, offers customers access to a range of products, including OTC products, share dealing, futures and options on futures. The sponsorship of the Chicago Bulls coincides with Plus500’s continued expansion into new markets around the world, including the establishment of a strong and growing position in the US futures market which it sees as a significant opportunity for long term growth.
Plus500 is launching an intuitive new trading platform for futures and options on futures, TradeSniper, specifically designed and tailored for retail traders in the US. Plus500 has also built a strategic position as a market infrastructure provider for institutional clients in the US futures market, supporting them with brokerage-execution and clearing services. This progress is compelling evidence of Plus500’s confidence in the US market and the resources being committed by the Group in investing to successfully execute its vision and strategy.
David Zruia, Chief Executive Officer, commented: “We are very excited to become official global partner of the Chicago Bulls, one of the best-known and successful teams in basketball history. What makes this partnership so potentially valuable is that Plus500 and the Chicago Bulls share a consistent focus on innovation, a high-performance culture and a track record of success. With the recent launch of our new futures trading app for the retail market in the US, TradeSniper, this partnership will help Plus500 drive brand awareness in the US market, as we continue to diversify our global product offering and grow our presence in this significant and exciting market.”
Michael Reinsdorf, Bulls President commented: “We look forward to beginning our partnership with Plus500 this season. Like the Bulls, Plus500 takes an innovative approach to connecting with communities around the world, making this partnership a natural fit.” This is Plus500’s first American sport sponsorship, adding the Bulls as the new member of the partnership's portfolio, which includes Atalanta B.C. in Italy, BSC Young Boys in Switzerland, and Legia Warsaw in Poland.
About Plus500
Plus500 is a global multi-asset fintech group operating proprietary technology-based trading platforms. Plus500 offers customers a range of trading products, including OTC (“Over-the-Counter” products, namely Contracts for Difference (CFDs)), share dealing, as well as futures and options on futures.
The Group retains operating licences and is regulated in the United Kingdom, Australia, Cyprus, Israel, New Zealand, South Africa, Singapore, the Seychelles, the United States, Estonia and Japan and through its OTC product portfolio, offers more than 2,500 different underlying global financial instruments, comprising equities, indices, commodities, options, ETFs, foreign exchange and cryptocurrencies. Customers of the Group can trade its OTC products in more than 50 countries and in 30 languages. Plus500 does not permit customers located in the US to trade its OTC products.
Plus500 does not utilise cold calling techniques and does not offer binary options. Plus500’s trading platforms are accessible from multiple operating systems (Windows, iOS and Android) and web browsers. Customer care is and has always been integral to Plus500, as such, OTC customers cannot be subject to negative balances. A free demo account is available on an unlimited basis for OTC trading platform users and sophisticated risk management tools are provided free of charge to manage leveraged exposure, and stop losses to help customers protect profits, while limiting capital losses.
Plus500 shares have a premium listing on the Main Market of the London Stock Exchange (symbol: PLUS) and are a constituent of the FTSE 250 index. www.plus500.com
