The New Orleans Pelicans officially unveiled their Nike NBA City Edition uniform for the 2023-24 season today.
This Pelicans City Edition uniform showcases a design that was inspired by the mysterious allure of the city streets at night, creating a distinct New Orleans aesthetic. The uniform will take center stage during select games throughout the NBA season, starting on November 4 vs. Atlanta.
The uniform represents a creative and captivating means for the Pelicans organization, honoring the culture and geography of their city while fostering a deeper connection with their local fan base. New Orleans, with its more than 300 years of magic and mystery, holds an incomparable cultural heritage that sets it apart as the most unique city in the country.
The City Edition uniform has become a much-anticipated annual tradition for the New Orleans Pelicans and their loyal fan base. Each year, the team showcases a new design that showcases the soul of the city. The team will also debut a City Edition themed alternate court in the second half of the NBA season.
The Pelicans City Edition uniform and other themed items such as hats and t-shirts will be on sale in the team store at the Smoothie King Center Thursday night prior to tipoff against the Detroit Pistons and can also be purchased at pelicansteamstore.com.
Behind The Design
The Pelicans’ 2023-24 City Edition uniform pays homage to the enigmatic culture of New Orleans. The color scheme emulates a neon glow beneath a blacklight, offering a glimpse into the city’s vibrant heritage. The uniform design features skeletonized logos and a customized NOLA wordmark.