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Noche Latina supporting partners include Ana G. Méndez University, GOYA Foods and Teruya Law
ORLANDO — In appreciation of the Orlando Magic’s Hispanic fan base the Magic will host Noche Latina presented by Kia on Tues., March 31 when the Magic take on the Phoenix Suns at Kia Center (tip off set for 7:00 p.m.). Throughout the night, fans will also enjoy Latino-inspired music, dance, food and more.
Noche Latina at Kia Center to include:
- Magic players will wear “Somos El Magic” shooting shirts
- First 10,000 fans through the doors will receive a Noche Latina rally towel courtesy of Kia
- Pregame warmups reserved for Puerto Rican youth basketball groups
- Pregame activities including kids’ tunnel, anthem buddies, flag presentation to feature Ponce Lions and Ponce United youth basketball teams from Puerto Rico
- Traditional Latin food will be available throughout the arena, including menu items featuring GOYA products in section 106 at the GOYA café
- Teruya Law will have activations on the terrace and promenade levels
- ¡Dale Magic! T-shirts and domino sets designed by BOLD Hispanic Marketing Agency along with ¡Dale Magic! patches available for sale at the Magic Authentics Team Store inside Kia Center
- Halftime performance by Salsa Heat with Latin-inspired music featured inside arena
- A Latin professional networking happy hour with ALPFA Orlando Chapter
The Magic will also hold several recognitions as part of the celebration:
- Magic Hometown Hero – Corporal Manny Genao from the Orlando Police Department (works with the community relations division as a retired OPD corporal)
- Magic Local Business Champion – Chef Mario Pagan. Pagan is a passionate ambassador for Puerto Rican cuisine and is currently the owner and culinary mastermind behind five of Puerto Rico’s most esteemed restaurants. In Oct. 2023, Chef Mario opened his latest culinary venture, Chayote Barrio Kitchen in Winter Park, his first restaurant in the U.S. Chayote is the cornerstone of the “Nueva Mesa Latina” movement, through which Chef Mario is leading a new narrative about Latin cuisine
- Magic Inclusion Game Changer – Association of Latino Professionals for America (ALPFA) President Ramon De Los Santos, for his dedication to professional development and mentorship of Latinx professionals
Since the team's inception in 1989, the Magic have been committed to the Hispanic community and have instituted a variety of initiatives to reach its multicultural fan base throughout Central Florida. The Orlando Magic created a multicultural insights focus in 2008. The team’s goal is to create an inclusive environment where community partners, fans and employees feel welcome, valued and appreciated.
About the Orlando Magic
Orlando's NBA franchise since 1989, the Magic's mission is to be world champions on and off the court, delivering legendary moments every step of the way. Under the DeVos family’s ownership, the Magic have seen great success in a relatively short history, winning seven division championships (1995, 1996, 2008, 2009, 2010, 2019, 2024, 2025) with eight 50-plus win seasons and capturing the Eastern Conference title in 1995 and 2009. Off the court, on an annual basis, the Orlando Magic gives more than $2 million to the local community by way of sponsorships of events, donated tickets, autographed merchandise and grants. Orlando Magic community relations programs impact an estimated 100,000 kids each year, while a Magic staff-wide initiative provides more than 7,000 volunteer hours annually. In addition, the Orlando Magic Youth Foundation (OMYF) which serves at-risk youth, has distributed more than $31 million to local nonprofit community organizations over the last 36 years. The Magic’s other entities include the team’s NBA G League affiliate, the Osceola Magic, 2021 G League champions, and the Orlando Solar Bears of the ECHL, which serves as the affiliate to the NHL’s Tampa Bay Lightning. The Magic play their home games at the award-winning Kia Center – voted by fans no. 1 in the NBA for game experience; honored with The Stadium Business Awards’ Customer Experience Award; named SportsBusiness Journal's Sports Facility of the Year; and awarded the Venue Excellence Award (VEA) by the International Association of Venue Managers. The Magic practice at the award-winning AdventHealth Training Center. The Magic was also recognized by the Sports Business Journal as one of the “Best Places to Work” in sports in 2023 and 2024. For ticket information, visit OrlandoMagic.com or call 407-89-MAGIC.