Sacramento, Calif. – Today, the Sacramento Kings launched its 2015 NBA All-Star campaign – “SAC to NYC” – which leverages grassroots support and technology to send Kings players to the All-Star game. Engagement includes in-game programming, social media content, home game giveaways for voting, and fan ambassadors to assist with online voting during home games.
In the past, a panel of broadcasters and media members determined the top 60 players in each conference. This year, and for the first time, every NBA player is eligible for vote. Voting runs December 11, 2014 through January 19, 2015, and the All-Star Game is scheduled for February 15, 2015 at Madison Square Garden in New York City.
“We’re off to a great start this season, and we’re excited for our players to compete for a spot in the All-Star game,” said Kings General Manager Pete D’Alessandro. “We have the best and most loyal fans in the NBA, and through the league’s new voting process, they’re going to have a chance to show how proud they are of our players.”
Fans around the world can vote for their favorite Kings guards and frontcourt players on a daily basis at www.NBA.com/ASB, as well as social media networking sites (Twitter, Facebook, Instagram, Weibo and Tencent Microblog in China), SMS text, and the NBA Game Time and NBA Game Time applications. More details:
-
The NBA.com ballot is available in 11 languages on www.NBA.com/ASB. Voters can fill out one full ballot per day on www.NBA.com/ASB from a desktop or mobile browser.
-
Through Twitter, fans can tweet a vote for 10 unique players each day throughout the All-Star balloting period. The tweet, retweet, or reply must include the player’s first and last name, along with hashtag #NBABallot.
-
Fans on Facebook can post a status from their personal accounts. The posts must include the player’s first and last name, along with hashtag #NBABallot. Fans can post votes for 10 unique players per day.
-
Fans are encouraged to use Instagram to vote by posting an original photo, using #NBABallot and the player’s first and last name in the photo caption. Fans can vote for 10 unique players per day.
-
Fans voting via SMS can text the player's last name to 6-9-6-2-2 on any wireless device. Fans can vote for 10 different players per day, per phone number, via SMS by sending 10 separate messages, each one with a different player's last name. Message and data rates may apply.
-
Kings fans can vote daily through the NBA Game Time and NBA Game Time applications, available on Android and iOS.
Starters will be announced live on TNT on January 22, 2015 during a special one-hour edition of TNT NBA Tip-Off at 4:00 p.m. PT, featuring Ernie Johnson, Charles Barkley, Kings Minority Owner Shaquille O’Neal, and Kenny Smith.
For more information, visit www.Kings.com/ASB.
For “SAC to NYC” graphics, visit http://bit.ly/SACNYC.
# # #
About NBA All-Star 2015: NBA All-Star 2015 in New York City will bring together some of the most talented and passionate players in the league’s history for a global celebration of the game. The 64th NBA All-Star Game, which will take place Sunday, Feb. 15 at Madison Square Garden, will reach fans in 215 countries and territories in 47 languages. TNT will televise the All-Star Game for the 13th consecutive year, marking Turner Sports' 30th year of All-Star coverage. Barclays Center in Brooklyn will host the BBVA Compass Rising Stars Challenge on Friday, Feb. 13 and State Farm All-Star Saturday Night on Saturday, Feb. 14. Other events at Barclays Center will include the NBA Development League All-Star Game presented by Kumho Tire and the NBA Development League Dream Factory presented by Boost Mobile on Sunday, Feb. 15. Madison Square Garden will host Friday night’s Sprint NBA All-Star Celebrity Game.