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Atlanta Hawks fans have a lot to look forward to this week.

The 2015 NBA Draft headlines a busy week for the organization; one that will also include revealing the team's new brand identity and uniforms.

Here is the schedule of events for the week:

Wednesday, June 24 at 11 a.m.Watch live on Hawks.com or the Hawks App

The Hawks will hold a press conference at 11 a.m. on Wednesday to unveil the team's new look, which includes new colors and uniforms.  Click here to see the team's previously released new logos.

The Atlanta Hawks are hosting a FREE Draft Party for all fans at Philips Arena.  Doors open at 6 p.m., and the party lasts until the end of the first round.  Click here to learn more and to RSVP.

Thursday, June 25 at 6:30 p.m.Watch live on Hawks.com or the Hawks App

Hawks TV's Jessica Taylor gets you ready for the draft with a live pre-draft show on Hawks.com starting at 6:30.  The show will include interviews with Hawks personnel, as well as a look at the most up-to-date mock drafts and media reports.  The show will conclude at 7 p.m. and return to air shortly after the Hawks make their first-round pick.

Thursday, June 25 at 7 p.m.Watch live on ESPN

Watch the 2015 NBA Draft to see who the Hawks select.  The Hawks have picks 15, 50 and 59 in this year's draft.  Hawks.com will have live coverage of the first round pick shortly after it's made.

busy-week-lies-ahead-for-hawks

Busy Week Lies Ahead For Hawks

In case you missed it, the Atlanta Hawks unveiled a new logo Monday, establishing the beginning of a new identity.  In particular, the Hawks are now the Atlanta Hawks Basketball Club, an inclusive group of players, coaches, staff, alumni, partners, Members and fans.

Fans took to social media to express their love for the new mark and what it means:

fans-dig-hawks-new-logo

Fans Dig Hawks' New Logo

The Atlanta Hawks unveiled their new primary and secondary logos Monday, and with it came the beginning of a new identity: The Atlanta Hawks Basketball Club.

The primary logo features the team's evolved "Pac-Man" unveiled to much fanfare during the 2014 Playoffs, with the Atlanta Hawks Basketball Club wordmark encircled around it. 

The Atlanta Hawks Basketball Club moniker expands on the idea that we are more than just a team of 15 players. Our Basketball Club recognizes the contributions of the entire staff to our success. It respects and honors past players and coaches and their significance. Ultimately, the new Basketball Club designation reflects our commitment to building an emotional connection with our fans and maintaining an inclusive environment that welcomes all people. In the Atlanta Hawks Basketball Club, “everyone matters” and all are welcome.

The Hawks also unveiled a completely new secondary logo that pays tribute to the history of the city of Atlanta. The wings of a Hawk lift a basketball engulfed in flames, symbolizing how the city of Atlanta rose from the ashes to become one of the nation’s leading international cities.

For fans, becoming a member is the highest level of commitment in the Club. Click here to learn more about Membership.

Logos

Busy Week Lies Ahead For Hawks

Fans Dig Hawks' New Logo

Welcome To The Club!