Hawks and Hip-Hop Heavyweight 2 Chainz Collaborating To Make March 27 Contest "T.R.U. To Atlanta"
Team Announces Three-Set Performance, Mixtape Giveaway and Exclusive 2 Chainz-Themed Hawks Merchandise for Sale at Philips Arena for Hawks vs. Heat Matchup
ATLANTA -- The Atlanta Hawks and GRAMMY® Award-nominated rap star Tauheed “2 Chainz” Epps revealed plans today for the College Park, GA native and his music imprint, The Real University (T.R.U.), to invade Philips Arena when the Hawks host the Miami Heat on March 27.
2 Chainz will perform three times throughout the night, beginning with a pregame show which will lead into a special version of player introductions with Hawks PA Announcer Ryan Cameron. Chainz will return to the court for a halftime performance, setting the stage for an extended postgame concert following the final buzzer.
Off the floor, Chainz will have a major in-arena presence as soon as the doors open at 6:00 p.m., as the first 5,000 fans to arrive will be given copies of his latest mixtape, “T.R.U. Jack City,” upon entering the building. Fans will also have the opportunity to purchase unique 2 Chainz-inspired Hawks gear from Hawks Shop inside the arena. Additionally, the “I’m Different” rapper will be featured in original Hawks productions to be aired in Philips Arena during the game.
“As an Atlantan, I’m excited to collaborate with my beloved Hawks on March 27 as they face off against the Miami Heat,” says 2 Chainz. “The Hawks have been ‘TRU to Atlanta’ this season so it's only right that we come out to support.”
“We could not be more excited to partner with 2 Chainz, an Atlanta-bred superstar who has been one of the team’s biggest supporters and always remained ‘True to Atlanta,’” Hawks and Philips Arena CEO Steve Koonin said. “Working with Chainz is a perfect fit for our organization as we continue to attract an increasingly diverse, millennial fan base that values great entertainment both on and off the court.”
Tipoff for is scheduled for 7:30 p.m.