Kevin Kinghorn, Chief Marketing Officer and Executive Vice President, enters his second season with the Trail Blazers and Rose Quarter in 2023-24. Kinghorn leads Marketing and Innovation with the Trail Blazers and is responsible for all marketing and technology functions for the Portland Trail Blazers, Rose Quarter, Rip City Remix, and Blazer5 Gaming.

In his role, Kinghorn oversees brand marketing, customer insights, fan development, content, including broadcast and game entertainment, business analytics, innovation, and technology.

Kinghorn comes to Portland from PS&Co. in Vancouver, British Columbia, a creative agency focusing on brand, advertising, digital and data. As Chief Digital Officer, he led the development of PS&Co.’s sports, digital, and data business units, working with multiple professional sports teams across North America.

Prior to joining PS&Co., Kinghorn spent 16 years with Canucks Sports & Entertainment where he held multiple roles, including Vice President of Marketing leading the brand, marketing, content, design and digital teams for the Vancouver Canucks (NHL), Vancouver Warriors (NLL), the Vancouver Titans (OWL), and Rogers Arena. He led digital innovation across CSE, which included web, social and mobile, as well as in-arena fan engagement. He founded the fan data and consumer analytics programs, and spearheaded the launch of multiple brands and award-winning campaigns.

Kinghorn taught in the Digital Marketing & Communications Accelerated Diploma Program (DMCAP) through the University of British Columbia’s Sauder Executive Education.

He holds a Bachelor of Arts degree in Journalism and Philosophy from Concordia University in Montreal, Quebec.