The 23-24 City Edition jersey is inspired by Playhouse Square and incorporates the look and feel of a theatre playbill and graphics.
Playhouse Square is one of the largest performing arts centers in the nation outside of New York. It has become the steward of the city’s vibrant downtown district.
The color and patterns of the uniform take inspiration from the majestic interior of the Playhouse Square theaters. The playbill and graphics style is used for the chest logo, which blends with the numbers and back name plate which are an ode to the iconic theaters marquees and style.
The shorts feature a large C on the side which has been updated with “lights” around the exterior symbolizing the grand marquees of the theaters.
The waistband logo blends the identity of the theaters with the iconic Cavaliers look and feel.
Cleveland Cavaliers x The Performing Arts 🎭
Presenting our 2023-24 Nike NBA City Edition uniform, inspired by our city’s rich history of performing arts from @playhousesquare, the largest Performing Arts Center in the United States outside of New York, to Severance Hall, home… pic.twitter.com/aelashHM84
— Cleveland Cavaliers (@cavs) November 2, 2023
