Los Angeles – Today, the LA Clippers and Cedars-Sinai, the Official Health Partner of the LA Clippers, unveiled “Write the Story,” a film series featuring real stories from the Clippers’ diverse fan base. The series kicks off a season-long campaign encouraging fans to share their stories embodying “L.A. Our Way” with fans’ personal journeys of embracing the grind and relentlessly pursuing their goals.
The full-length digital feature, debuting today, highlights the unique and inspirational stories of five members of Clippers Nation in pursuit of their dreams and their passions. This includes Jorge Urtez of South Central L.A., Community Educator with the Cedars-Sinai Healthy Habits program, who makes a difference in his community by teaching the importance of quality nutrition and physical activity and providing food for those in need. Also highlighted are Natalie Gutierrez, a youth basketball coach from Sun Valley; Colby Brooks, a student-athlete from Altadena; Jon Kim, a chef and business owner from Koreatown; and Sydni Chustz from South Central L.A., a producer, activist, and the founder of Bid Black. Fans can view the video feature in its entirety on the Clippers’ official YouTube, here.
The Clippers encourage fans to share their own story and personal journey at www.clippers.com/writethestory. Throughout the 2020-21 NBA season, additional stories will be selected and highlighted to continue to inspire Clipper Nation and will also have the opportunity of being chosen for unique moments of appreciation, including the resources and support to help achieve their goals.
Additionally, the Clippers will utilize the Write the Story platform to support small businesses across the city, including local restaurants, retailers, and creators, through gameday discounts, promotions, and leveraging the team’s social platforms.
Cedars-Sinai and the LA Clippers are longstanding partners committed to the health and wellbeing of the people of our Los Angeles community. Volunteers from both organizations recently delivered thousands of toys and masks to local youth organizations as part of the LA Clippers Holiday Toy Caravan presented by Cedars-Sinai.
Fans can get more information about the platform or submit their stories at www.clippers.com/writethestory.