Joe is entering his 38th season with the Silver and Black. He began his career with the Spurs as a sales intern in 1985. Today, Joe oversees the Spurs Sports Academy and Spurs Give, the official 501c3 nonprofit organization of Spurs Sports and Entertainment. 

Spurs Sports Academy exists to develop young athletes while inspiring lifelong memories and building character through competition. The Academy offers a variety of youth athletic engagement programs in San Antonio & Austin, including basketball, soccer, and Jr NBA events. 

In his current role, Joe manages the year-round Spurs Basketball Camps that have been in place for over 45 years. These camps range from half-day camp sessions to holiday camp workouts and 10-plus weekly summer camp sessions. The summer camps attract over 1,500 boys and girls ages 6-17. During the Covid-19 period, he and his team launched a new offering for youth to receive Virtual Training Camps and Workouts and have had over 2,000 youth participate. He also introduced the Spurs Tournament Series, which hosts competitive basketball tournaments year-round for boys and girls youth travel teams by hosting 10-12 weekend basketball tournaments in San Antonio and Austin throughout the year, including the Spurs Nationals Tournament in late June each year, hosting 500+ teams from around the world and over 10,000 visitors to San Antonio. 

In July 2020, Joe began overseeing the long-standing and impactful Spurs Give. The mission of Spurs Give is to strengthen and serve our communities through impactful programming, player engagements, and investments that enrich the lives of youth and those around them. Since 1988, the foundation has invested over $32 million into San Antonio and surrounding communities. 

Before leading the Sports Academy, Joe led the ticket sales, premium, and season ticket services, as well as the ticket operations departments from 1992-2017. He twice coordinated relocation efforts for Spurs ticket holders (from the HemisFair Arena to the Alamodome in 1993 and from the Alamodome to the AT&T Center in 2002, as well as during the ATT Center renovation during the summer of 2015). He continues to work with the famous Baseline Bums. 

Joe is active in his community, serving as a member of the Greater San Antonio Chamber of Commerce, the Knights of Columbus, Men’s ACTS, the TMIY community with Holy Trinity Church, and has coached an AAU Basketball team for over ten years. He also serves as a Big Brother mentor in the Big Brothers Big Sisters program. Joe is on the board for Baylor University’s S3 program (sports, sales, and sponsorship) and Positive Coaching Alliance, volunteers with the Alfred D. Hughes Unit Prison in Gatesville, TX, and serves on the Chariots of Fire Board there. He graduated from Greater San Antonio & Hispanic Chamber of Commerce Leadership San Antonio Class #34 and served as a steering committee member for LSA Class #38. 

A native of Janesville, Wisconsin, Joe received his bachelor’s in economics from the University of Wisconsin–Madison and a master’s in sports management from Western Illinois University. He and his wife, Linda, have two daughters and a son, 29-year-old Kelsey (Andrew) Mire, 26-year-old Alyssa, and 22-year-old AJ and one grandson, Hudson Mire. He enjoys running, golfing, reading, yard work, and spending time with his family, including his dog Wrigley.