Nets viewership on YES Is Up 175% This Season
BROOKLYN—The YES Network’s Brooklyn Nets-Lakers telecast last night was the most-viewed and highest-rated regular season Nets telecast ever on the YES Network, as it averaged 299,000 Total Viewers and a 3.08 TV Household rating in the New York DMA. The telecast peaked during the 9:45-10:00 pm ET quarter-hour, when 451,000 Total Viewers tuned in (a 4.47 average TV Household rating).
The previous most-viewed and highest-rated regular season Nets game on YES was the December 1, 2012 Nets-Heat telecast (242,000 average Total Viewers, 2.15 average TV Household rating in the New York DMA).
Through its first 43 Nielsen-rated games this season, YES is averaging a 1.05 TV Household rating for its Nets game telecasts, up 175% from the 0.41 rating it registered through its first 43 game telecasts last season (lockout-shortened).
YES has also seen dramatic increases in key demos for its game telecasts, as well:
- Males 25-54 are up 167%
- Males 18-49 are up 100%
- Persons 18-49 are up 200%
- Persons 25-54 are up 200%