Wolves, Arby's Team Up To Fight Childhood Hunger
The Minnesota Timberwolves and Arby's are teaming up to help fight childhood hunger in America and right here, locally in Minnesota in a multifaceted partnership.
From today though March 31, fans who want to help fight childhood hunger can visit participating Minnesota Arby’s restaurants and purchase a Turkey Roasters combo, including a sandwich, fries and drink. Arby's will donate 5% of the proceeds of each combo sold, up to and including $10,000 to the Arby's Foundation in support of Share Our Strength’s No Kid Hungry® campaign. Timberwolves’ guard Brandon Roy will serve customers at the Arby's in St. Louis Park TOMORROW, Thursday, December 27 from 6-7 p.m. to help raise awareness for the Arby's Foundation and their fight against childhood hunger in America.
The Timberwolves and Arby's will also host No Kid Hungry Night at Target Center on December 29 as Minnesota plays the Phoenix Suns at 7 p.m. Fans are encouraged to donate a non-perishable food item and the first 1,000 fans that donate will receive an Arby's/Wolves backpack. All proceeds and food items collected will go to Minnesota's own Second Harvest Heartland.
"We are thrilled to have teamed up with our friends at Arby's to help fight childhood hunger," said Timberwolves president Chris Wright. "We look forward to collaborating with Arby's on No Kid Hungry Night and many more exciting initiatives."
Additional elements of the Arby's and Timberwolves sponsorship and promotion include: Arby's is the presenting partner of the season ticket member incentive, High Five Kids, which includes a co-branded T-shirt and coupons to each High Five Kid at all 41 home games; television advertising on all 25 Wolves broadcasts on WFTC My 29; in-arena courtside signage; outdoor Target Center signage at the corner of 1st Ave and 6th Street through April 2013; and internet advertising on Timberwolves.com.
About Arby’s Restaurant Group, Inc.
Atlanta-based Arby’s Restaurant Group, Inc. is the second largest quick-service sandwich chain in the U.S. with more than 3,400 restaurants system wide. In addition to its classic Roast Beef and Beef ‘n Cheddar sandwiches, slow-roasted and thinly sliced in store daily, Arby’s is also known for its deli-style Market Fresh® line of sandwiches and salads, Curly Fries and Jamocha Shakes. In 2011, Arby’s introduced Ultimate Angus, a premium, 100% Black Angus beef featured in freshly prepared sandwiches. In 2012, Arby’s launched a line of premium turkey sandwiches called Hot Turkey Roasters. To learn more about Arby’s, please visit www.arbys.com.
About the Arby’s Foundation, Inc.
Since 1986, the Arby's Foundation, Inc., a 501 (c) (3) non-profit organization, has raised more than $52 million to support youth initiatives in the communities the foundation serves. In 2011, the Arby’s Foundation contributed $2.2 million dollars toward its new mission to end childhood hunger in America. The Arby’s Foundation is the charitable arm of Arby’s Restaurant Group, Inc., and works together with AFA Service Corporation (Arby's Franchise Association), Arby's suppliers and the generosity of Arby's customers and employees to ensure that all children in America have access to wholesome food choices, because every child deserves to learn, play and grow. For more information on the Arby’s Foundation, please visit www.arbysfoundation.org.
Share Our Strength's No Kid Hungry Campaign
More than 16 million children in America struggle with hunger. Share Our Strength's No Kid Hungry® campaign is ending childhood hunger by connecting kids to the healthy food they need, every day. No Kid Hungry brings together governors, mayors, businesses, chefs, federal and state agencies, educators and community leaders to connect children at risk of hunger with food and nutrition programs where they live, learn and play. No Kid Hungry also teaches families how to cook healthy, affordable meals through Cooking Matters® and invests in community organizations that fight hunger. Get involved at NoKidHungry.org.
About Second Harvest Heartland
Second Harvest Heartland, the Upper Midwest’s largest hunger-relief organization, works to reinvent hunger relief through leadership and innovation so as to help those who are hungry today and provide the means for those who are hungry to be fed tomorrow. Pioneering partnerships and programs have paved the way for Second Harvest Heartland to distribute more than 76 million pounds of grocery products last year to hungry seniors, families, and children through nearly 1,000 non-profit member agencies and programs serving 59 counties in Minnesota and western Wisconsin. For more information, visit 2harvest.org or call 651.484.5117.