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Orlando Magic Teams Up with Chase and Levy Restaurants as First NBA Team to Offer Apple Pay

Dan Savage
Director of Digital News

-Team’s commitment to the fan experience and technology continues in the Amway Center-

 Orlando, Fla. (December 18, 2014) – As part of the Orlando Magic’s continuing commitment to the fan experience and technology, the Magic, Chase and E15 Group, the tech and analytics subsidiary of Levy Restaurants, will be integrating Apple Pay into the Amway Center, a new category of service that transforms mobile payments with an easy, secure and private way to pay. The Magic becomes the first team in the NBA to offer fans access to Apple Pay, which will debut in Amway Center when the Magic host the Utah Jazz on Friday, December 19.

 “The Magic are committed to our fans and their experience and are continually looking for ways to innovate in order to make that experience legendary,” said Magic CEO Alex Martins. “We are thrilled to join our partners Chase and Levy Restaurants to be the first NBA team to integrate Apple Pay into its home venue and specifically the Amway Center, the most technologically advanced arena in North America.”

Beginning on Dec. 19, the Apple Pay option will be available at several Levy concession and Magic retail locations throughout Amway Center. Additional locations will be added throughout the season. In addition, patrons who use their Chase Card with Apple Pay will also have the opportunity to receive special offers and win Magic prizes.

 Security and privacy is at the core of Apple Pay. When adding a credit or debit card with Apple Pay, the actual card numbers are not stored on the device nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on the device used. Each transaction is authorized with a one-time unique dynamic security code, instead of using the security code from the back of the card.

Apple Pay will work with iPhone 6, iPhone 6 Plus and Apple Watch, upon availability. Within apps, Apple Pay is compatible with iPhone 6 and iPhone 6 Plus, iPad Air 2 and iPad mini 3.

The Magic’s commitment to the fan experience and engagement were recently enhanced through the team’s technology efforts.  In addition to Apple Pay, those efforts include the announcements of its new mobile application, which is currently available for download; the launch of iBeacons technology installed throughout Amway Center to provide fans the ability to receive instant communication and updates the moment they enter the arena; the implementation of Google Glass technology to further enhance the fan experience; and the re-launch of OrlandoMagic.com to be more responsive to mobile and tablet applications. The Magic are also the first NBA team to sign a deal with FanDuel.com in the Fantasy Sports category.

The Magic and Amway Center have been recognized for their efforts in the areas of technology and customer service receiving TheStadiumBusiness Awards’ 2013 Customer Experience Award and being named the 2012 Sports Facility of the Year by the SportsBusiness Journal.

For more information on Apple Pay, visit: https://www.apple.com/apple-pay/