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2012 NBA All-Star Weekend by the Numbers

By Dan Savage
March 1, 2012
ORLANDO -- There’s no doubt that the 2012 All-Star Weekend in Orlando was extremely special.

It created a buzz in the city that has not been seen since the 2009 NBA Finals.

With tons of basketball-related events, the best athletes in the world, a state-of-the-art arena, beautiful weather and big name celebrities all converging in Orlando, the top-notch tourist destination provided the perfect storm to play host for the All-Star Game.

“The city was on fire,” Dwight Howard explained. “It’s just been great. A lot of celebrities came out and I know a lot of them had fun. My (East) teammates just loved the whole experience of being down here in Orlando. They had a good time and loved our arena.”

It once again proved that Orlando is simply one of a kind.

"Orange County and the city of Orlando have been great hosts," said NBA Commissioner David Stern. “(Orlando) is a perfect city to host an All-Star Game with all things good from the hotels to the golf courses to the spectacular Amway Center, there's no better building in the world."

And the numbers don’t lie.

Check out the final edition of the 2012 NBA All-Star Weekend by the numbers:
NBA All-Star in Orlando

All-Star Global Reach

NBA on TNT

NBA on TNT Ratings

NBA Digital

NBA Digital new All-Star Weekend records included:

Other NBA Digital highlights for All-Star weekend included:

*Sources: NBA Internal Data, Omniture, Bluefin, Bango
NBA Social Media

NBA Cares

NBA All-Star Jam Session presented by adidas

NBA Players and Legends

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