FOR IMMEDIATE RELEASE

NBA TV’S 24 HOURS WITH BLAKE GRIFFIN PRESENTS REVEALING LOOK AT ROOKIE SENSATION DURING HIS ALL-STAR JOURNEY

Half-Hour Special to Feature Never-Before-Seen Footage of Griffin’s Slam Dunk Rehearsal


NEW YORK, March 3, 2011 – NBA TV will spotlight one of the hottest athletes in all of sports - Los Angeles Clippers rookie sensation Blake Griffin - during his whirlwind NBA All-Star 2011 experience on 24 Hours with Blake Griffin, premiering Friday, March 4, at 6 p.m. ET.

At NBA All-Star in Los Angeles, no one had more of a starring role than Griffin, who became the first player to pull off the "All-Star Trifecta" - competing in the T-Mobile Rookie Challenge & Youth Jam, the Sprite Slam Dunk contest and the NBA All-Star Game.

Intertwined with the excitement of All-Star, this half-hour special features never-before-seen footage, including Griffin’s Sprite Slam Dunk contest rehearsal, and private moments when he takes a break from the media spotlight to reflect on his entire All-Star experience.

Through its exclusive access, NBA TV follows Griffin throughout the events, while also capturing the media frenzy that surrounded him and the extra touch of Hollywood afforded by the Los Angeles setting. In addition to getting an all-access look at his oncourt exploits, viewers will see Griffin walk the T-Mobile NBA All-Star Magenta Carpet and conduct interviews alongside Hollywood celebrities before hitting the hardwood of the Staples Center, where he helped lead the West to a 148-143 victory over the East, along with fellow All-Stars Kobe Bryant, Chris Paul, Kevin Durant, and Tim Duncan.

Here are some sound bites from the upcoming NBA TV half-hour special:

Griffin on competing in three major All-Star events:
“It was cool to be able to do all the events, because for me it was an experience I’ll never really get a chance to have again. Being able to play in the Rookie Game, the Slam Dunk contest and the All-Star Game was a lot of fun. It was crazy.”

Griffin on one of his most memorable All-Star moments:
“To watch all of those guys and to be fans of them for so long and then for them to be yelling ‘We want Blake!’ along with the crowd was cool.”

The Los Angeles Lakers’ Kobe Bryant on Griffin’s influence:
“Let me tell you what the significance of Blake Griffin is: he had me dunking tonight.”

The Dallas Mavericks’ Dirk Nowitzki on Griffin’s play:
“He is freaky athletic, but he also has skills.”

The San Antonio Spurs’ Tim Duncan on Griffin’s development:
“I think that he has been phenomenal. He continues to improve every step of the way, and that’s what you want to see in a rookie.”

The New Orleans Hornets’ Chris Paul on Griffin’s admirers:
“Not only are a lot of guys fans of his, but we admire how he plays.”

Previous installments of NBA TV’s 24 Hours with… featured Chris Paul, the Phoenix Suns’ Grant Hill, and the Minnesota Timberwolves’ Kevin Love.

CONTACTS:
Tareia Williams – Turner Sports – 404-575-9710
Mike Wade – NBA – 212-407-8690