2007 NBA Finals By The Numbers

ith a record nine international players competing in this year's NBA Finals, the stage is set for the largest worldwide audience in the history of the series. Basketball fans in over 200 countries will watch, listen and participate in the action through an array of multimedia and digital technologies, as the Cleveland Cavaliers and San Antonio Spurs tip off Game 1 on Thursday, June 7, on ABC (9 p.m. ET) in the U.S., as well as on an unprecedented number of international television stations. The Spurs are vying for a fourth NBA title in nine years, while the Cavaliers are making their first Finals appearance.


Global Reach

  • A record 128 broadcasters (breaking last year’s all-time mark of 112) will provide coverage of The Finals in a record 46 languages, including Arabic for the first time.
  • More than 250 international media members from 23 countries and territories will cover The Finals.
  • 36 international television and radio networks and Web sites will converge in the two game cities.
  • 11 customized international NBA television shows will shoot behind the scenes at The Finals, up from 5 last year, including, among others, Hoopark (China, CCTV), NBA Lin Ju Li (China, GDTV-Guangdong), NBA Zhi Zao (China, 32 telecasters), NBA Magazine (NHK, Japan), NBA Jam (RPN, Philippines), Basketball Tonight (ESPN Star Sports Taiwan, Pan Asia), NBA Time and American Dream (Canal+, France), Espanoles NBA (Canal+ Spain) and NBA Timeout (US, AZN).
  • A record 9 international players will be competing, including the Spurs’ Tim Duncan (U.S. Virgin Islands), Francisco Elson (Netherlands), Manu Ginobili (Argentina), Fabricio Oberto (Argentina), Tony Parker (France) and Beno Udrih (Slovenia), and the Cavaliers’ Zydrunas Ilgauskas (Lithuania), Sasha Pavlovic (Montenegro) and Anderson Varejao (Brazil).

    NBA Entertainment (NBAE)

  • 500,000 feet of film, video and High-Definition tape will be used by 8 different NBAE crews, which will document each game.
  • 12 NBAE-produced shows will film on site at The Finals, including, among others, NBA TV's Live at the Finals; ESPN's NBA Matchup; Bud TV's 16 to 1: Countdown to NBA Finals; and footage for Warner Home Video's NBA Championship DVD.


  • 40 million visits are expected to NBA.com during The Finals.
  • A benchmark in all of pro sports, 50% of all visits to NBA.com (20 million) during The Finals is expected to come from fans living outside the U.S.
  • 8 million videos totaling over 500,000 hours will be viewed by fans during The Finals through NBA TV Broadband offerings.
  • Fans can log on and listen to live audio of the games in 15 languages, including Albanian, Arabic, Bosnian, Dutch, Flemish, French, German, Italian, Mandarin, Russian, Tagalog, Greek, Polish, Spanish, and English.

    Digital Media

  • More than 2 million NBA videos will be watched on YouTube during The Finals.
  • 1 million NBA highlights will be seen on Yahoo! during The Finals.
  • 1 million NBA video widgets will be viewed on blogs and social network sites across the Web during The Finals.


  • 25 High-Definition cameras will be used by the network to deliver crisp game action of the series for fans.
  • 75 microphones will capture the sounds of The Finals, including those embedded in the basketball court.
  • More than 20 miles of camera and microphone cable will be used during the series.

    NBA Photos

  • Lenses will capture every Finals moment as 10,000 photographic images will be generated each game for worldwide use.
  • 3,000 print and Internet media outlets will receive real-time digital Finals photos from NBA Photos.
  • 50 traditional and digital cameras will be used every Finals game day.
  • 15 NBAE still photographers will be on site for The Finals.