Danny Ferry

President of Basketball Operations & General Manager

Danny Ferry joins the Atlanta Hawks with 22 years of NBA experience as both a player and front office executive. 

In his first season with the Atlanta Hawks as President of Basketball Operations and General Manager, Ferry is responsible for basketball operations, including coaching, player personnel, contract negotiations and salary cap management. 

Ferry was previously with the San Antonio Spurs serving as the team’s vice president of basketball operations from 2010-2012. In this position, he oversaw the team’s player personnel, coaching, officiating, on-court policy and procedures, as well as scheduling. Prior to the Spurs, Ferry held the role of General Manager for the Cleveland Cavaliers from 2005-2010, where the Cavaliers posted a 272-138 (.663) record, enjoyed the NBA’s best regular season record in both 2008–09 and 2009–10 and advanced to the 2007 NBA Finals, marking the franchise’s first, and only, trip to the NBA Finals. 

Ferry’s NBA career included playing for the San Antonio Spurs (2000-2003) and the Cleveland Cavaliers (1990-2000). In his 13-year NBA career, Ferry averaged 7.0 points and 2.8 rebounds in 917 career games. Shortly after winning an NBA Championship with and retiring as a player for the San Antonio Spurs in 2003, Ferry then began his NBA front office career with the Spurs as director of basketball operations where he remained until 2005. 

He played four seasons at Duke (1985-1989) where he earned his degree in political science. He was named a First Team All-American as both a junior and a senior, received the 1989 Naismith Award after averaging 22.6 points, 7.4 rebounds and 4.7 assists and was inducted into the Duke Sports Hall of Fame in September of 2004.

Ferry is a board member for Playing for Peace, a non-profit organization that uses basketball to unite and educate kids from around the world.

Ferry and his wife, Tiffany, have five children, Hannah, Grace, Sophia, Lucy and Jackson.


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