SOUTHERN HIP HOP STAR BIG K.R.I.T. IS NEXT UP TO HEADLINE ATLANTA HAWKS PEACHTREE NIGHT ON WEDNESDAY, DEC. 4 VS. BROOKLYN
Critically-acclaimed rapper Big K.R.I.T. will headline the Atlanta Hawks' Dec. 4 Peachtree Night when he performs at halftime during the game vs. the Brooklyn Nets. The announcement came during K.R.I.T.'s sold-out Atlanta show at the Coca-Cola Roxy this past weekend. The southern-bred artist has already partnered with the Hawks on their in-arena hype video based on one of his recent hit songs Energy.
"It's dope to have the Atlanta Hawks feel that the spirit of my song reflects the direction and energy of the new team," said Big K.R.I.T. "I'm looking forward to bringing that vibe off the screen and live to center court at State Farm Arena."
The pre-game video of the Hawks remix of Energy was produced by the award-winning Hawks Studios and is a vibrant combination of Hawks game highlights and Big K.R.I.T. performing under the arena's massive continuous centerhung videoboard. View the entire video, which is played before the start of every Hawks home game, here. The BET Hip Hop Awards nominee's latest album, K.R.I.T. Iz Here, was released in July of this year and features the original version of Energy. He has most recently released a new single, My Sub Pt. V (Ballad of the Bass), a continuation to his well-known and revered My Sub Series.
Announced earlier this month, the Peachtree Night games, which will feature the Hawks wearing their 2019-20 Nike Peachtree City Edition uniforms and the accompanying custom court, will happen 11 times throughout the season at State Farm Arena.