Community Impact Report

Beyond
Basketball

June 2021 - July 2022
Atlanta Hawks | State Farm Arena
True to the Community

THE ATLANTA HAWKS ORGANIZATION IS A CATALYST IN THE COMMUNITY

focusing on positively impacting the lives of Atlantans. We align our foundation, corporate and community partners, employees and Hawks players to build bridges through basketball with a commitment to always be

True to Atlanta.
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Atlanta Hawks

TRUE TO SUSTAINABILITY

1ST ZERO WASTE SPORTS AND ENTERTAINMENT VENUE TO EARN TRUE PLATINUM CERTIFICATION. In April 2022, State Farm Arena earned TRUE (Total Resource Use and Efficiency) Platinum certification, the world's first sports and live entertainment venue to receive this recognition. The Hawks and the venue worked closely with our sustainability partner, Novelis, the world leader in aluminum rolling and recycling, who provided guidance and operational knowledge to organize, sort and recycle aluminum and other materials.

Novelis
One Million Pounds of Waste Diverted

Going Green

1M LBS DIVERTED
1 million lbs. of fan-generated waste diverted from landfills.

365K LBS OF COMPOST
State Farm Arena composted 365,290 lbs. of materials.

5K MEALS
The Hawks have also donated 5,872 lbs. of food and 3,576 lbs. of old retail merchandise.

50K LBS RECYCLED
The Hawks and State Farm have recycled 49,565 lbs. of glass, 11,281 lbs. of aluminum, and 3,194 lbs. of plastic film.

Atlanta Hawks

GROWING THE GAME

20K+ YOUTH participated in Jr Hawks Leagues, Clinics and Summer Programs in 2021-22. After a two-year hiatus, the Atlanta Hawks Basketball Academy hosted its 2022 Jr. Hawks Summer Camps, presented by adidas. The camps took place over five weeks, including one week dedicated solely to young female athletes, The inaugural event was dubbed the 'Lady Ballers Summer Hoop Fest presented by Gatorade,' and more than 75 girls attended the camp to sharpen their basketball fundamentals and strengthen transferable life skills such as teamwork, leadership, and self-confidence.

Atlanta Hawks

LEARNING FROM THE PROS

2,500 community coaches benefited from Coaches Clinics, Virtual Coaching Courses and Hawks/Jr. NBA Curriculum Resources. Hawks Basketball Academy offers professional-development programs and educational resources to thousands of coaches at every level. In 2021, Atlanta Hawks Head Coach Nate McMillan and the entire Hawks Coaching Staff, hosted 650 coaches at State Farm Arena for the Hawks Coaches Clinic presented by adidas. In addition to the coaches clinic educational program, hundreds of youth coaches utilized the resources provided on the Hawks at Home virtual platform.

Atlanta Hawks

Million Meal Pack

Million Meal Pack All totaled, 1,020,672 meals were packed and 131,128 pounds of food. Building stronger communities starts with us! The Hawks and State Farm® once again teamed up with U.S. Hunger to combat food insecurity in Atlanta. More than 5000 volunteers from metro Atlanta packed one million meals and made the assist to improve our community. Delivering on the commitment to be true to Atlanta, all of the meals benefited local nonprofits.

Atlanta Hawks

FOREVER 404 HONORS

Celebrating community partners and non-profit organizations that embody cause, culture and community throughout the city of Atlanta and its rooted history. In partnership with official jersey patch partner Sharecare, the Forever 404 Honors were launched to celebrate community partners and non-profit organizations that embody cause, culture and community throughout the city of Atlanta and its rooted history.

Atlanta Hawks

BEING GOOD NEIGHBORS

The Atlanta Hawks and State Farm are partners in good, improving communities by renovating basketball courts, Good Neighbor Clubs, fighting food insecurity and more to improve the lives of those in Metro Atlanta.

8 GOOD NEIGHBOR CLUBS
In addition to efforts to fight food insecurity locally, The Hawks and State Farm have now teamed up to open eight Good Neighbor Clubs.

122K DONATED
$122,500 donated from Hawks Foundation and State Farm® as part of ‘Good Neighbor Giveback’ Campaign benefiting the Atlanta Community Food Bank.

Proud Partners

Dig In

This is just a glimpse at all that we're doing. Take a deeper look at some of the community work that Atlanta Hawks organization took on from June 2021 to July 2022 in this full report.

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Atlanta Hawks in the Community

To learn more about our work in the community, visit hawks.com/community