-Over 200 NBA Players, Legends and Coaches and 64 Marketing Partners to Participate-

NEW YORK – Aug. 27, 2007 – This offseason the NBA is hosting a record 262 international events in 162 cities on five continents including traveling interactive fan events, NBA players and legends tours, camps/coaching clinics, international training camps and exhibition games and basketball tournaments. This breaks last year’s record of 135 events in 87 cities. Over 200 NBA players, legends and coaches will participate in the events along with a record 64 marketing and event partners.

“Thanks to the continued interest and support from our fans and our growing number of marketing partners we have significantly expanded the number of events we are conducting this offseason,” said Heidi Ueberroth, NBA President, Global Marketing Partnerships and International Business. “In conjunction with our marketing partners, we have been able to significantly increase the number of global events allowing us to bring the NBA experience closer to more of our fans around the world."

Below is a brief description of some of the events:


NBA Jam Van (China): The 3rd annual China Jam Van is a customized 52 foot truck that transforms into a complete basketball experience for fans with over 10,000 square feet of interactive basketball activities, will stage events in 24 cities this year and travel 25,000 miles across China. NBA legend Glen Rice along with five NBA Dance Teams joined the event with partners DHL, Gatorade, Lenovo, Li Ning, Mengniu.

DHL Trophy Tour (China & Asia Pacific): The Larry O’Brien Trophy, accompanied by NBA legends, will visit fans in China, Singapore, Philippines, Japan, Korea, Taiwan and Hong Kong.

NBA Madness (Asia, Europe and Latin America): NBA Madness, which promotes basketball in a fun and interactive atmosphere for fans, will return to Europe to visit six countries, visit Puerto Rico and Brazil and for the first time will visit six Asian countries. The program includes a 3-on-3 tournament, Larry O’Brien Trophy Tour, seven NBA Dance Teams, six NBA team Mascots and player and legend appearances including: Jerry Stackhouse (Mavericks), TJ Ford (Raptors), Donyell Marshall (Cavaliers), Marvin Williams (Hawks), Jorge Garbajosa (Raptors), Allan Houston (legend) and John Starks (legend).


Jr. NBA/Jr. WNBA (China, Philippines and Japan): This event emphasizes fundamental skill development, teamwork, sportsmanship and positive adult participation in a fun and rewarding youth basketball experience where young players can create a bond with the game while learning what it takes to be successful away from the court. Will visit 18 cities in China where it is presented by Amway Nutrilite and also visit Manila in the Philippines.

The 2007 Haier NBA Basketball Academy Camps (China): Visiting 8 cities in China, lets players ages 15-18 learn the game of basketball from NBA legends Steve Smith, Kevin Willis, Buck Williams and Otis Birdsong.

NBA Korea Development Camp Presented by Gatorade (Korea): The camp, developed by the NBA and Korea Basketball League (KBL), will unite the top 40 young basketball players ages 16-18 in Korea to take part in basketball instruction and competition. Bruce Bowen (Spurs), Andre Iguodala (76ers), Jim Boylan (Bulls assistant coach) assistant coach and Rex Kalamian (Timberwolves assistant coach) will participate as coaches.


NBA China Games 2007 (China): The NBA China Games will return to China for its second series of contests and will feature the Cleveland Cavaliers with LeBron James and the Orlando Magic with Dwight Howard. The two teams will play on Oct. 17 in Shanghai and Oct. 20 in Macao and the Magic will also face the China Men’s National Team on Oct. 18 in Macao. Community events and marketing partner events will take place in conjunction with the China Games.

NBA Europe Live Presented by EA Sports (Europe): The NBA will return for its second year of NBA Europe Live this Fall when the Boston Celtics, Memphis Grizzlies, Minnesota Timberwolves and Toronto Raptors will conduct training camps and play exhibition games against each other and top European clubs in six European cites in four countries. (Rome and Treviso, Italy; Madrid and Malaga, Spain; Istanbul, Turkey; and London, England). Last years inaugural NBA Europe Live featured 18 marketing partners, this year’s list will be more than 20. Community events and marketing partner events will take place in conjunction with the Europe Live.


Motorola NBA 2 V. 2 Basketball Challenge (China): Will sweep across China, visiting an unprecedented 112 cities, covering all 31 provinces in mainland China, all autonomous regions and direct municipalities. Over 35,000 players, including men and women, are expected to compete for a chance to attend the China Games. NBA Legends Scottie Pippen, Vlade Divac, George Gervin, Darryl Dawkins, the Magic Dance Team and the Cavaliers Mascot are participating in this event.

NBA 3-on-3 (Canada): Celebrating its 11th season in Canada, this 3-on-3 tournament is focused on developing future generations of NBA fans by celebrating the game of basketball in Canada and bringing elements of the NBA experience to eight cities and 85,000 participants. The Toronto Raptors are having a strong presence throughout this event through participation of current players Joey Graham and Kris Humphries, Head Coach Sam Mitchell, legends Charles Oakley and Jermone Williams and the Raptors Dance Team. Jay Triano, Head Coach of Canada’s Men’s National Team, participated in the event along with 16 marketing partners.

adidas 5ive (Europe): A European 5-on-5 basketball tournament (by invitation) visiting three countries that offers interactive fan elements including basketball activities, entertainment shows, music and more.


Basketball Without Borders (China, Latin America, Europe, Africa): Basketball without Borders 2007, the NBA’s global basketball development and community outreach program that uses basketball camps to influence positive social change, is taking place this summer in Shanghai, China (July 5-8); Săo Paulo, Brazil (July 31 – August 3), Paris, France (Aug. 6-10); and Johannesburg, South Africa (Sept. 5-9). The camps, staged in conjunction with FIBA (International Basketball Federation), will feature players and legends: Yao Ming (Rockets), Shawn Marion (Suns), Leandro Barbosa (Suns), Luol Deng (Bulls), Boris Diaw (Suns) six time NBA Champion Scottie Pippen (legend), Emeka Okafor (Bobcats), Nenę (Nuggets), Dikembe Mutombo (Rockets), Kevin Martin (Kings), Samuel Dalembert (76ers), Chris Duhon (Bulls), Kyle Korver (76ers), Bruce Bowen (Spurs), Anderson Varejao (Cavaliers), Luke Walton (Lakers), Vlade Divac (legend), Jim Jackson (legend), Steve Smith (legend), Sam Perkins (legend), Bob Lanier (legend), Bostjan Nachbar (Nets), Adonal Foyle (Warriors), Luther Head (Rockets), Sasha Vujacic (Lakers), Matt Carroll (Bobcats), Mickael Pietrus (Warriors) Ronny Turiaf (Lakers), Matt Bonner (Spurs), Marcus Vinicius (Hornets), Primoz Brezec (Bobcats), Josh Childress (Hawks), Pat Garrity (Magic), Sean Marks (Suns), and Malik Rose (Knicks).

2007 NBA Fit Camps (China): The 2007 NBA FIT Camps, presented by Li Ka Shing Foundation and Lao Niu Foundation, visited five Chinese cities this summer and provided 400 teenagers a chance to receive basketball instruction and to learn about fitness, nutrition and healthy living. As part of the program, basketball courts were donated to underprivileged communities in Shantou, Beijing, Hohhot and Shanghai. NBA legends Glen Rice and BJ Armstrong are participating.

NBA Cares Tour (Canada): A fundraising collaboration to raise money for children’s hospitals between NBA Canada, the Toronto Raptors, Wal-Mart and the Children’s Miracle Network (CMN), featured in 230 Wal-Mart locations with 12 event stops supported by NBA players or legends

About NBA
The NBA, founded in 1946, is a global sports and entertainment brand that features 30 teams in the United States and Canada. During the 2006-07 season, the NBA distributed 45,000 hours of programming to 215 countries and territories in 41 languages. The league’s worldwide reach can also be seen with 85 international players on NBA rosters at the end of last season.

As fans witness tremendous performances on the court, some of the NBA’s most significant efforts occur off the court. NBA Cares is the league's social responsibility initiative that builds on the NBA's long tradition of addressing important social issues in the United States and around the world. During the first year of NBA Cares, teams, current and former players, and the league office contributed 205,000 hours of hands-on volunteer service, raised more than $32 million for charity, and created 109 places where kids and families can live, learn or play.

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NBA FIT Camps-
NBA Intl Snr Director David Yang, LKSF Assistant to Director Eric Chow, Lao Niu Fdn Secretary General Lei Shenghua at ground breaking ceremony.

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Madness UK

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Jr. NBA Skills Challenge Camps

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Madness Hong Kong

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Korea Development Camp

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Europe Live 2007 -
Speakers from the press conference on the terrasse after the press conference from left to right Tamer Oyguc, Jordi Bertomeu, Tuncay Ozilhan, Darryl Dawkins, Mehmet Atalay, Peter Fink