Locations:132 W. 7th St. Los Angeles, 90014
Hours:9 a.m. - 3 p.m.
All orders must be received by 9 a.m. Mon-Sat for same day deliveries
Pre-orders are currently available
Itika Grimble always loved flowers, but she never imagined she would own and operate a luxury floral boutique. When Itika opened Oldvine Florals in 2017, it was the culmination of an exciting professional journey. The California native attended UCLA and worked in entertainment marketing most of her career, including at The Oprah Winfrey Show in Chicago and at AEG, where she produced events at L.A. Live.
Around that same time, Itika found herself going to Clippers games with a friend who was a season-ticket holder. The more time she spent surrounded by diehard fans at the games, the more her fandom grew! Now she’s been a fan for almost 10 years. Itika’s personal mantra is to “Never underestimate yourself.” She says this reminds her of the Clippers team.
In 2015, Itika joined celebrity florist Eric Buterbaugh as the head of marketing. During her time there, Itika’s passion for flowers grew.
After two years, Itika felt there was room in Los Angeles for a fresh take on floral design. As a black woman, she realized not only were there not many owners of flower shops that looked like her, but there were also no luxury spaces in downtown LA for flowers. Everything was located in the more wealthy areas of the west side. Through her work at L.A. Live, Itika had become passionate about the community and the revitalization of downtown LA, especially around STAPLES Center.
She took a leap of faith and opened Oldvine Florals in the LA Fashion District, strategically located within walking distance from the LA Flower Market. Former Clippers player and friend from UCLA, Matt Barnes, invested in Itika and Oldvine, helping make the downtown storefront possible.
Oldvine specializes in gift arrangements, events and weddings. In just a few short years, Itika has built an impressive clientele roster; Oldvine services hotels and event spaces in the downtown area, as well as companies like Netflix, Amazon, Facebook and OWN. In non-Covid times, guests can come into the store to watch their arrangement be put together.
Now, Oldvine offers same-day delivery and free delivery to downtown. Roses are Itika’s favorite flower, so this month’s Clipper Nation deal is a Clippers Arrangement of lush red roses with blue delphinium in a 4" basketball vase. All orders must be received by 9 a.m. Mon-Sat for same day deliveries. You can preorder your arrangement for Mother’s Day at www.oldvineflorals.com.