The Milwaukee Bucks have formed a multi-year partnership with Betway, making the leading global online betting and gaming brand an Official Gaming Partner of the Milwaukee Bucks.
As part of the partnership, Betway will receive in-arena branding throughout Fiserv Forum and on Bucks digital assets as part of the Betway Game Rewind, which will highlight the Bucks’ last matchup against their current opponent. This announcement follows Betway’s partnership with eight other NBA franchises.
“We’re thrilled to partner with Betway and bring their world-class brand to Bucks fans,” said Bucks Chief Business Development & Strategy Officer Matt Pazaras. “Betway has been a fantastic partner to work with from the start and we look forward to growing our relationship with one of the premier online betting and gaming brands in the world.”
“Adding to our already impressive portfolio in the NBA, we’re very happy to welcome the Milwaukee Bucks to our family of partners,” said Betway CEO Anthony Werkman. “The Bucks are having a great season in the NBA and we’re looking forward to sharing the thrill of their successes together.”
Betway is part of Super Group: the global digital company which provides first class entertainment to the worldwide betting and gaming community.
Super Group (SGHC) Limited is the holding company for leading global online sports betting and gaming businesses: Betway, a premier online sports betting brand, and Spin, a multi-brand online casino offering. Listed on the New York Stock Exchange (NYSE ticker: SGHC), the group is licensed in over 20 jurisdictions, with leading positions in key markets throughout Europe, the Americas and Africa. The group’s successful sports betting and online gaming offerings are underpinned by its scale and leading technology, enabling fast and effective entry into new markets. Its proprietary marketing and data analytics engine empowers it to responsibly provide a unique and personalized customer experience. For more information, visit www.sghc.com
Betway Group is a leading provider of innovative and exciting entertainment across sports betting, casino and esports betting. Launched in 2006, the company operates across a number of regulated online markets. Betway prides itself on providing its customers with a bespoke, fun and informed betting experience, supported by a safe, secure, fair and responsible environment.
Betway is a member of several prominent industry-related bodies, including International Betting Integrity Association (IBIA), iGaming European Network (iGEN), the Independent Betting Adjudication Service (IBAS), Sports Wagering Integrity Monitoring Association (SWIMA) and the Betting and Gaming Council (BGC), and is ISO 27001 certified through the trusted international testing agency eCOGRA.