Portland Trailblazers face Cleaveland Cavaliers on January 12th, 2023. Kent J Edwards / Trail Blazers

Trail Blazers To Offer In-Arena Digital Collectible To All Fans Attending Jan. 25 Game Against Utah Jazz

In collaboration with Dapper Labs – the company behind NBA Top Shot - and LAVA, Season Ticket Holders to Receive Additional Real-Life Experiences as Part of Season Ticket Holder Appreciation Month

PORTLAND, Ore. (January 24, 2023)On Wednesday, January 25, the Portland Trail Blazers take on the Utah Jazz and are collaborating with Dapper Labs, creators of NBA Top Shot, to bring all fans in attendance at Moda Center the opportunity to obtain a free digital collectible. The exclusive digital collectible will feature franchise all-time leading scorer, Damian Lillard, and will only be accessible to fans attending the game.

To claim the collectible, fans will scan QR codes posted throughout the arena and store their collectible in a Dapper Wallet, with each collectible individually serial numbered. Unique in the sports digital collectible space, the Damian Lillard collectible will utilize LAVA, an industry-leading Fan Engagement Platform supporting Web3, to provide additional real-life experiences to season ticket holders. To further expand the fan experience and provide real life benefits to the digital collectible, the additional experiences include access to unique in-arena photo opportunities and exclusive in-arena discounts. The Damian Lillard digital collectible will only be available to hold in your Dapper Wallet, selling and trading of the collectible is not available.

This first-of-its-kind collaboration with Dapper Labs and LAVA allows the Trail Blazers to innovatively bring fans’ passion for Rip City and sports collectibles into the digital landscape. Dapper Labs uses blockchain technology to give fans the ability to collect their favorite in game video highlights as officially licensed digital collectibles. On NBA Top Shot, fans can trade, buy or sell licensed digital collectibles of their favorite in-game video Moments featuring the greatest and most sought-after NBA plays throughout the season and in NBA history, to curate the ultimate collection of unforgettable game experiences. Then, utilizing its Realtime Data Experience platform TM, LAVA helps the Portland Trail Blazers unlock its Web2 infrastructure to deliver Web3 experiences with real life utility.

The Portland Trail Blazers are ready to take on the Utah Jazz and take the fan experience beyond the court and into digital collectibles. For more information about the game visit trailblazers.com, to learn more about Dapper Labs and NBA Top Shot, visit dapperlabs.com and nbatopshot.com, and to learn more about LAVA, visit Lava/ai/sports.  


Dapper Labs uses blockchain technology to make web3 experiences easy, safe and fun. Since it was founded in 2018, Dapper Labs has given enthusiasts a real stake in the game by bringing them closer to the brands they love, building engaged and exciting communities for them to contribute to, and producing new pathways for them to become creators themselves. Dapper Labs is the maker of the Dapper Platform - the trusted gateway to digital worlds - as well as officially-licensed digital video collectibles including NBA Top Shot, NFL All Day, UFC Strike and LaLiga Golazos. Notable investors in Dapper Labs include Andreessen Horowitz, Coatue, Union Square Ventures, Venrock, Google Ventures (GV), Samsung, and the founders of Dreamworks, Reddit, Coinbase, Zynga, and AngelList, among others. For more about Dapper Labs’ products and mission, visit dapperlabs.com.

ABOUT LAVA LAVA is a next-generation real-time data experience platform for brand engagement. Its deep integration capabilities and business-user friendly no-code configuration technology turn real-time enterprise data into actionable insights using RealtimeAI™ and empowers businesses to create moments that matter for their fans. By connecting world-class brands with their customers ‘in the moment,’ LAVA helps sports, entertainment, gaming, hospitality, and retail companies create personalized experiences that enhance fan engagement, deepen brand loyalty, and generate incremental spend. For more information, visit lava.ai.