Jordan Week
Jordan Week

Jordan Brand continues to make waves

Headlined by the Air Jordan, the popularity of the Nike line isn't slowing down

Feb 13, 2019 10:47 AM ET

Michael Jordan hasn't played in the NBA in over 15 years. Yet the presence of his signature shoe, the Air Jordan, is as prevalent as ever. 

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Jordan Brand athlete Mike Conley, Jr. wears the latest edition in the Air Jordan line, the Jordan XXXIII.

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Some players like Aaron Gordon, seen in the Jordan XI, prefer classic Jordans on the court.

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Houston's P.J. Tucker has developed quite the reputation for his extensive sneaker collection.

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LeBron James rocks the Jordan III to a game.

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Even coaches like Atlanta's Lloyd Pierce have gotten in on the act.

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Minnesota's Josh Okogie goes shopping for Air Jordans.

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Mascots and kids like Jordans, too.

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Jordan Brand's reach has extended off the basketball court into other sports.

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Some of the most iconic Jordans have been converted into cleats for the football field.

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Spike Lee (left) and Drake attend All-Star festivities while sporting exclusive Air Jordans.

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