NEW YORK, February 11, 2008 – A record 123 television partners will broadcast NBA All-Star 2008 in New Orleans to fans in 215 countries in 44 languages. This breaks the previous record of 110 television partners set last year.

NBA television partners will customize programming for their viewers back home with help from Memphis Grizzlies guard Juan Carlos Navarro (Spain) and former NBA center Gheorghe Muresan (Romania). The two will appear as guest commentators for All-Star programming airing on Canal+ in Spain and Sport One in Romania respectively.

For the first time, NBA international viewers will have an opportunity to directly impact NBA All-Star events in real time. NBA fans worldwide will determine which of the two dunkers in the final round of the Sprite Slam Dunk Competition becomes the Champion by visiting and casting a vote, while fans in the U.S., China and Canada will additionally be able to cast their vote by text message.

Overall, 285 international media members from 33 countries and territories will converge in New Orleans to bring the action back to fans around the world. Sixty-four international television and radio networks and Web sites will be at All-Star. Twenty-two telecasters will be live from commentary positions. NBA TV will provide coverage of All-Star events to a record 80 countries around the world.

Twelve media outlets from China will be in New Orleans to cover all the All-Stars including Milwaukee Bucks Yi Jianlian and Houston Rockets Yao Ming who were selected to compete in the T-Mobile Rookie Challenge and Youth Jam and the All-Star Game respectively.

“A record number of television partners will bring this year’s All-Star to fans around the world,” said Attila Gazdag, NBA Senior Vice President Global Media Distribution. “Participation from NBA international players in their home country’s broadcasts will make the experience more personal and enjoyable for fans around the world.”

"Hosting the All-Star Game in New Orleans was a great choice by the NBA after the tragedies caused by Hurricane Katrina,” said Alfredo Garcia Bustamante, Commentator for TVC Deportes, Mexico. “The teams are ready and so are the spectators for this classic match-up that we hope will be as good as the game last year in Las Vegas. Similar to Las Vegas, New Orleans has a very special flavor and is a good setting for this game.” ,p> “We expect a great atmosphere in New Orleans for this year's All-Star festivities,” said Oleg Ushakov, Commentator for NTV Russia. “Our viewers are excited to watch the best basketball players in the world perform.”

The NBA has 19 partners broadcasting All-Star for the first time, including: City TV-Colombia, Jiangsu TV-China, SiTV (Jin Bao Sports Channel)-China, Tianjin TV-China, Xinjiang TV-China, Dk4–Denmark, Urheilu+kanava-Finland, TVB-Hong Kong, LTV7-Latvia, Sport Klub-Slovenia, SCCN-Suriname, and Five-UK.

Several partners are coming on-site to provide live All-Star coverage for the first time including from Bosnia (OBN), Romania (SportOne), Turkey (NTV), Germany (RTL) and China (Hubei TV, Jiangsu TV, Xinjiang TV).

NBA fans can visit and listen to live language specific audio webcasts globally of the games in 14 languages: English, Bosnian, French, German, Hebrew, Japanese, Mandarin, Polish, Portuguese, Romanian, Russian, Spanish, Tagalog and Turkish.

Nine international telecasters will broadcast All-Star events in high definition: BeTV-Belgium, TVB-Hong Kong, Sport5-Israel, Sky Italia-Italy, NHK-Japan, Sport1-Netherlands, Canal+-Poland, NTV Plus-Russia and Canal+-Spain.