Rowell, 34, along with the other winners, is profiled in the special edition in this week’s issue of Sports Business Journal and will be honored at an awards banquet tomorrow - Thursday, November 8 - at the Waldorf Astoria in New York. Award presenters at the banquet will include Peter Magowan of the San Francisco Giants, Wendy Selig-Prieb of the Milwaukee Brewers and Sean McManus of CBS Sports. Pat Croce, the former president of the Philadelphia 76ers, will act as Master of Ceremonies, while NBA Commissioner David Stern will be the keynote speaker for the evening.
In his seventh season with the Warriors, Rowell was promoted to COO by Owner and Chief Executive Officer Christopher Cohan on April 30, 2001, making Rowell one of the youngest COO’s in professional sports. Rowell spearheaded the creation of the marketing arm of the Warriors – Great Time Out Entertainment (GTOE). He formed a major partnership with AT&T Broadband, which allowed the Warriors to become the first professional sports franchise with an in-arena internet café/entertainment stage. On April 18, 2001, the club became the first professional sports franchise to webcast a live concert in streaming video. The concert, a GTOE production of The Temptations Review featuring Dennis Edwards, performed at The Arena in Oakland and was webcast on www.warriors.com.
Rowell’s “It’s A Great Time Out” branding campaign helped the Warriors earn the distinction of possessing the NBA’s highest regular-season attendance increase mark (17 percent) during the 2000-01 season. The club’s official home web page also made the largest increase in site hits, jumping from 24th to 14th in the league during the 2000-01 campaign.
Since 1999, Sports Business Journal has honored some of the sports industry’s more promising young professionals with its Forty Under 40 Awards. Street & Smith’s Sports Business Journal is the preeminent weekly sports business publication for executives involved in sports business. Other notable Forty Under 40 2001 Winners are Billy Beane – Vice President and General Manager of the Oakland A’s, Billy King – General Manager of the Philadelphia 76ers and Daniel Snyder - Owner of the Washington Redskins.