Ian Whittell, NBA reporter for The Times in London, takes a look at the stories behind the stories, on and off the court.

THE 53rd NBA All-Star Game was certainly one to remember, for a whole variety of reasons. From the celebrity parties to the gridlocked traffic to three breathtaking nights of basketball - the weekend certainly made its mark on Los Angeles.

GLOBAL VIEW

  • NBA All-Star weekend involves a lot of big numbers - not least the joint-record six international players taking part in Sunday's All-Star Game. Four international players also took part in the got milk? Rookie Challenge. But the most amazing number of all? 800 million - the number of households, in 212 countries, that the All-Star Game reached on television.

    Kirilenko

  • RUSSIA'S first time All-Star Andrei Kirilenko attracted plenty of questions about his hair and fashion sense over the weekend. One writer even compared the Utah Jazz favourite to former NBA champion Dennis Rodman. "My hair is my decision, I choose what I want to choose," smiled Andrei at Friday's media availability session. "I don't want to change right now - I like this spikey hair, when I put some jelly (correct) in it!"

    Jaric

  • L.A. Clippers star Marko Jaric deserved an award for most versatile performer in L.A., competing in the got milk? Rookie Challenge and the Radioshack Shooting Stars events.

    He also showed his versatility at Friday's media availability session at L.A.'s Century Plaza Hotel. The Clippers guard, who helped Yugoslavia become world champions two years ago, Jaric held an entertaining press conference, answering questions effortlessly in English, perfect Italian and his native Serbian.

    Yao Ming

  • TWELVE months ago in Atlanta, Houston Rockets star Yao Ming was the centre of incredible media attention, especially from his homeland China.

    By the young man's admission, he was not always comfortable in the spotlight, but a year on, the novelty has worn off for the media and Yao was notably more relaxed than last year.

    "That's something I'm happy about, just being treated like another NBA player," said Yao through his interpreter Colin Pine. "I'm a lot more relaxed ... and Colin is a lot more relaxed as well."

  • NBA Commissioner David Stern delivered exciting news to European NBA fans, revealing that the league has launched a study into the possibility of having overseas expansion teams by the end of the decade.

    The Commissioner used his annual address about the state of the league to bring European fans up to date with developments.

    "We have launched a study of whether it was possible for the NBA to have teams in Europe by the end of the decade," said the Commissioner. "That would require new buildings, ownership groups, a certain amount of fan increase and their interest in us and the ability to pay the kind of prices that are necessary to support a franchise.

    "I think we'll have a pretty good interim idea in the next six to nine months whether it is something that we should move full speed ahead on."

  • THE idea of turning the All-Star Game into an event between the U.S.A and International players got its by-now annual airing in L.A. It is an intriguing topic and one which has the NBA community talking - especially the international guys.

    FOR: Marko Jaric said: "It's a good idea. Maybe it's a little bit soon but in a couple of years when a lot of these guys are grown up, people would love it."

    AGAINST: Dirk Nowitzki pointed out: "That would really spice things up but I don't think we should do it. People would really get after each other and I don't think that's what the All-Star Game is all about."

    OUT AND ABOUT
    Shaquille

  • SHAQUILLE O'Neal named himself unofficial host of the All-Star weekend - fitting considering he would go on to be the Game's MVP.

    "I feel like an ambassador this weekend," admitted the Big Host before Sunday's tip-off. "I wanted to give people a good show, on the court and off it. Had a party on Thursday and (rappers) Busta Rhymes and Public Enemy showed up. Had a party Friday at the Playboy Mansion - everybody showed up."

    Carter

  • VINCE Carter tried to get into a couple of those parties himself but found out that even being a five-time All-Star does not always guarantee you recognition in a town like L.A.

    "I got turned away at three parties," laughed the Toronto Raptors guard/forward. "I've still got much love for L.A. I guess they just don't want me in their clubs."

  • WHOEVER set the table plan for media availability either had a sense of humour or a bad eye for heights. The second interview session at L.A.'s Century Plaza Hotel saw Shaquille O'Neal - all 7'1" and 340 pounds of him - fill the seat vacated by Denver Nuggets guard Earl Boykins, at 5'5" and 133 pounds a shadow of the Lakers center.

    Stojakovic

  • PEJA Stojakovic, one of the many great international players currently gracing the NBA, came agonisingly close to becoming the third man to win the Foot Locker Three Point Shoot Out for three straight years, only to lose to Voshon Lenard of the Nuggets in the final.

  • THERE was no denying L.A. over All-Star weekend. From the unveiling of a statue of Magic Johnson on Wednesday, through the Lakers team winning the Radioshack Shooting Stars event on Saturday to Shaq's MVP award on Sunday - the host city dominated.

    And although there were only two L.A. natives in the All-Star Game, one of them, New Orleans Hornets guard Baron Davis, had a particularly memorable weekend. B.D. was an impressive winner of the 989 Skills Challenge.

  • ALL-STAR weekend is, of course, a tribute to the league's past as well as its future which is why it was fitting to honour legendary center Bill Russell's 70th birthday during Sunday's Game.

  • ALL-STAR perfomers and performances were not restricted to basketball players at the Staples Center.

    After California Governor Arnold Schwarzenegger welcomed the sell-out crowd, hip-hop group Outkast led player introductions while the Canadian and U.S. national anthems were sung by Nelly Furtado and Christina Aguilera, respectively.

    All-Star Saturday had also provided a musical highpoint with Nona Gaye singing the national anthem in a "duet" with her late father Marvyn via the use of a giant screen TV. Later on Sunday, the NBA made a pretty good substitution, bringing Beyonce and Michael McDonald off the bench for the half-time show.

  • ELSEWHERE, it was impossible to throw an outlet pass without hitting a world-famous superstar of stage, screen or sports.

    Denzel Washington, Will Smith, Elliot Gould, Paris Hilton, Ted Danson and wife Mary Steenburger, Chris Tucker, Andy Garcia, Serena Williams, supermodel Naomi Campbell, recently retired British world heavyweight champ Lennox Lewis, hip-hop stars P. Diddy and Jay-Z, Gladys Knight, Joe Pesci ....

    Sometimes, it seemed more like a night at the Oscars or Grammys than a basketball match.

    Oh, and of course no Staples Center game would be complete without the Lakers number one celebrity fan - Jack Nicholson.

  • CHARLES Barkley was his usual irrepresible self as summariser on TNT's All-Star weekend coverage. When TNT reporter Craig Sager appeared in a vivid red jacket, Barkley joked: "I have a message for my daughter who is watching this on TV at home - don't try and adjust the television, that jacket is meant to be like that!"

    LOOKING AHEAD
    James

    Anthony

  • THE got milk? Rookie Challenge attracted incredible attention as it allowed close friends and first year phenoms LeBron James and Carmelo Anthony to team up in a game that wound up as a crowd-pleasing slam dunk exhibition.

    The two friends also showed they have developed a good rapport in the interview room as well as on the floor. The pair were asked who is the better player, a question which brought the following quick response:

    LEBRON: Carmelo.
    CARMELO: We'll let you all decide that.
    LEBRON: I don't play basketball that good.

  • EVERY All-Star break offers the chance to look forward to the second half of the season and which teams might be challenging the San Antiono Spurs for their NBA crowd.

    Western Conference coach Flip Saunders, who will welcome back his London-based center Michael Olowokandi to practice with his Minnesota Timberwolves this week after a lengthy injury lay-off, is certainly thinking in those terms.

    "Hopefully Michael will bring us a defensive presence and rebounding presence for us to make a viable run at the championship," said Flip.

    Cassell
    Sam Cassell had another view on the team to beat in the West. The Timberwolves guard said: "Who won the championship last year? The Spurs won last year. The Spurs are the team to beat."

    Last word, however, has to belong to - who else? - Shaquille O'Neal.

    Asked which team was favourite for the 2004 NBA Championship, the Lakers giant replied: "My team. Pure and simple!"

    Ian Whittell is a veteran journalist and currently serves as the NBA writer for The Times. He has been covering the NBA for 10 years and this year will mark his ninth straight year of covering the NBA All-Star Game.