The Timberwolves, Lynx, Target Center and ARAMARK will partner with Anheuser-Busch and Capitol Beverage to implement the Good Sport/Serves You Right action plan, encouraging fans to continue to act responsibly and respect the rights of others while attending the team's games, concerts and events.
The Good Sport/Serves You Right program will continue the tradition of Timberwolves and Lynx games and Target Center events being enjoyable and family entertainment with patrons having a good time, but not at the expense of others.
The Good Sport/Serves You Right program focuses on three areas that are key to influencing fans to act responsibly.
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Communicating messages to the public that prompt attitude changes and remind fans of the importance of responsible behavior.
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Additional training for concession workers and security personnel to prevent problems before they happen and to enhance skills in recognizing signs of impending intoxication in customers and responding to these situations in a non-confrontational manner.
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Designated driver program, Good Sport presented by Anheuser-Busch and Capitol Beverage. Fans will be encouraged to sign-up to be a designated driver at the Good Sport booth on the skyway level. Fans will need to show a photo ID and wear a wristband good for one FREE soda at any arena concession stand. At Timberwolves games fans will automatically be entered to win co-branded Anheuser-Busch-Timberwolves apparel. Each game a winner will be announced at halftime.
"The vast majority of the thousands of fans who attend a typical Timberwolves game are responsible drinkers. Good Sport/Serves You Right provides Target Center officials with the tools necessary to prevent someone who may have had too much to drink from driving," said Chris Wright, Timberwolves President. "Good Sport/Serves You Right is a program that will help continue our tradition of providing a wholesome, fan-friendly environment at our games."
The Timberwolves, Lynx, Target Center, ARAMARK, Anheuser-Busch and Capitol Beverage work in partnership to implement the Good Sport/Serves You Right program.
