New Uniforms Go Back to the Future

Rashard Lewis, Brent Barry and Desmond Mason pose in the new uniforms.
(Sonics photo)
SEATTLE (Oct. 1, 2001) -- The Seattle SuperSonics unveiled their new home and away uniforms today in a ceremony preceding media day activities at The Furtado Center. The uniforms, which combine traditional elements with a contemporary design, were modeled by Sonics players Brent Barry, Gary Payton, Desmond Mason, Calvin Booth and Rashard Lewis for the media.

"The new Sonics uniform represents the ideals of the new ownership group by acknowledging the past while looking toward the future," said Basketball Club of Seattle Chairman Howard Schultz. "Many of the elements implemented into the uniform design are inspired by the past, but designed to be contemporary and uniquely Seattle."

The uniforms feature the same elements of the new logo and official colors unveiled at Nate McMillan Court on Aug. 25 with the traditional green and gold color scheme returning for both the home and away designs.

White is the primary color for the home uniform with "Sonics" arched across the chest and "Seattle" on the front waistband. Green is the primary color for the away uniform with "Seattle" on the chest and "Sonics" on the waistband, which is a departure from past away uniforms that had "Sonics" on the chest. Both the home and away uniforms are trimmed in gold.

The classic arch format returns throughout the uniform design to reflect the Sonics rich history with an athletic layout to make it contemporary. The arch on the front of the jerseys connects with the shorts to create a unified look. New additions to the uniforms this season also include a v-neck with an embroidered emblem at the apex and player numbers residing on the left side of the shorts, in addition to where they normally appear on the chest.

"Many of the elements of the new uniforms, like the arch and color scheme, resemble the ones past Sonics players like myself used to wear," said Sonics Head Coach Nate McMillan.

The Sonics are one of 11 NBA teams this season who will wear uniforms manufactured by Reebok International Ltd. under a 10-year partnership under which Reebok will design, manufacture, sell and market licensed merchandise for the NBA, WNBA and National Basketball Development League (NBDL). The Sonics and the Phoenix Suns will be the only two teams this season to be wearing uniforms with the "Ribbed Dazzle" material that is more lightweight than past uniform materials. The partnership becomes exclusive in 2004-05 when all NBA teams must wear Reebok uniforms.

The general public will have the opportunity to view the uniforms first-hand at an upcoming Sonics community practice or at the Sonics home opener on Nov. 1. In the meantime, fans can view the uniforms online at www.supersonics.com. New shooting shirts and warm-ups will be introduced at the beginning of the regular season as well.