Sixers announce new radio partnership with The Fanatic and ESPN Radio - 4/26/2012
Philadelphia, PA. – April 26, 2012 – Philadelphia 76ers Chief Executive Officer and Co-Owner Adam M. Aron and John Fullam, Vice President and Market Manager of Greater Media Philadelphia, announced that the team has signed a multi-year agreement today with the radio broadcasting company for all 76ers games to be aired in the Delaware Valley on the FM dial on 97.5 The Fanatic, and for a significant number of Sixers games to be simulcast on 950 ESPN Radio. The first broadcast on 97.5 The Fanatic will be Game One of the NBA Playoffs and will continue through the remainder of the 2011-2012 playoffs. Some playoff games this season will be simulcast on 950 ESPN Radio as well, with simulcast dates being announced after the release of the NBA Playoffs schedule.
Highly popular 76ers radio announcer Tom McGinnis will continue to call the games as he does now, without change.
For the 2012-2013 season and beyond, 76ers game broadcasts on 97.5 The Fanatic and 950 ESPN Radio will also include 20 minutes of coverage prior to the game tip off and 40 minutes of coverage after the game concludes, thanks to a new 10 minute pre-game show and 30 minute post-game show, which will bookend the game broadcast itself. The post-game show will include player interviews and a live broadcast of 76ers Head Coach Doug Collins post-game press conference.
In addition, the 76ers and Greater Media will work cooperatively to build a radio network outside the immediate 97.5FM and 950AM radio signal areas to enable more sports fans in eastern Pennsylvania, southern New Jersey and Delaware to catch all the action of Sixers home and away games on radio.
The announcement comes at a time when fan interest in the Sixers is on a marked rise. The 76ers lead all 30 teams in the entire NBA in increased attendance this season compared to last year. Indeed, more fans attended 76ers home games in person in this shortened 66 game season than was the case last year with a full complement of 82 games.
"The 76ers are simply thrilled to immediately begin airing our games on 97.5 The Fanatic and 950 ESPN Radio," said the Sixers' Aron. "We are so impressed by the quality of programming we hear on 97.5 and 950, and know that our 76ers game broadcasts will dovetail perfectly with Greater Media's commitment to quality sports programming.”
Aron continued, “What's more, for the first time ever, all 76ers games all season long will be found on a single station on the preferred FM band and many will be simulcast on AM as well. The Sixers rapidly growing fan base will no longer have to set their radios to 'scan' to find where their Sixers will be aired. We appreciate the support of our previous primary radio station broadcaster over the years, but know that this move to The Fanatic and ESPN Radio is the right move for Sixers fans."
"We are delighted that Philadelphia 76ers fans will find themselves tuning to 97.5 The Fanatic and 950 ESPN Radio to catch all the excitement of Sixers games,” said Greater Media’s John Fullam. “It is clear that there has been an enormous resurgence of interest in the 76ers in Philadelphia and throughout the Delaware Valley this season.”
Fullam added, “We know the future of the Sixers is bright, and we look forward to being a central part of the fan experience on Sixers game nights. Adding NBA play-by-play to 97.5 The Fanatic and 950 ESPN Radio is yet another significant step forward in fulfilling our commitment to offer Philadelphians the finest in sports programming. We are especially gratified that we will not have to wait until next fall for Sixers games to start broadcasting on our air."
About Greater Media:
97.5 The Fanatic and 950 ESPN are owned by Greater Philadelphia Radio, Inc., a subsidiary of Greater Media, Inc., the parent company of 22 AM and FM radio stations in the Boston, Charlotte, Detroit, New Jersey and Philadelphia markets. Greater Media also owns a group of weekly newspapers in central New Jersey and several telecommunications towers located throughout the United States.