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Sixers All-Star Promotions Line-Up for 2001-2002

The 76ers have formed an All-Star line-up of giveaways and promotional nights throughout the 2001-02 season. Families and kids had a blast at an assortment of 76ers games during the remainder of the season.

“In addition to the fun and excitement that the team provides on the floor, we try to provide that same atmosphere for our fans with our giveaways and promotional nights,” said Lara White, 76ers senior vice president. “We’ve partnered with names and products that are familiar to the consumer. Those products communicate two messages: fun to children and value to their parents.”

The fun began when the 76ers hosted the Cleveland Cavaliers on Fri., Nov. 23. All fans received a commemorative 76ers Eastern Conference Champion Card Sheet by Fleer*. The 8-by-10 glossy card sheet featured Allen Iverson, Eric Snow, Dikembe Mutombo, Aaron McKie and Head Coach Larry Brown as well as a team card in a salute to the 2001 Atlantic Division and Eastern Conference Championship.

On Moses Malone Bobblehead Night, the newly inducted Basketball Hall of Famer and former Sixers great was the focus of the team’s giveaway on Sun., Dec. 2nd when the Sixers hosted the Memphis Grizzlies. In keeping with the Bobblehead craze that the Sixers captured last season with the Allen Iverson Bobblehead, Malone has his own Bobblehead likeness. The ceramic Bobblehead - just tap his head and watch him nod in affirmation - is a one-of-a-kind collectible, like those sold at sports venues in the 1960s and 1970s. Produced by Alexander Global Promotions of Bellevue, WA, it was given to the first 5,000 fans through the gates. The Malone Bobblehead giveaway was sponsored by Dodge. A limited edition Fleer* trading card accompanied each Malone Bobblehead.

Comcast presented Nickelodeon Night when the Sixers hosted the Milwaukee Bucks on Fri., Dec. 14th. The extremely popular Nickelodeon Night, complete with popular Nickelodeon characters, including “Jimmy Neutron: Boy Genius” which opened in theaters on Dec. 21, 2001. There was lots of prizes and giveaways throughout the evening related to the cartoon.

During the holiday season, the first 5,000 fans on Fri., Dec. 21st against the Atlanta Hawks received a 76ers Snow Globe, courtesy of PENN Orthopaedics. The Snow Globe featured a miniature First Union Center that was cascaded by “snowflakes” when shaken.

The highly anticipated next generation of Allen Iverson collectibles floated into the First Union Center for the 76ers San Antonio contest on Fri., Jan. 11th with the Allen Iverson Celebriduck. Following the webbed-footsteps of the original Celebriducks, Betty Boop and Groucho Marx, the Allen Iverson Celebriduck was the first current pro athlete to be produced by Celebriducks. Presented by Reebok*, the first 5,000 kids 14 and under through the gate received the limited edition toy that is sure to capture the next collectible craze like the two Alien Iverson Meanies plush dolls and the Iverson Bobblehead did the last three years.

Still a popular toy and collectible after 50 years, the Sixers gave the first 5,000 kids 14 and under their own Matchbox* 76ers Fire Truck at the Sat., Jan. 19th game versus the New York Knicks. Matchbox* produces scaled, miniature replicas of die-cast vehicles. The company traces its inception to 1952 when Jack Odell created a brass prototype of a small Road Roller and put it in a matchbox-sized container so his daughter could take it to school. Matchbox* is celebrating its 50th Anniversary this year.

The first 5,000 kids 14 and under at the 76ers Mon., Jan. 21st games versus the Seattle SuperSonics got their own 76ers lunchbox. The sleek, shiny black metal lunchboxes featured a screened photo of the 76ers Eastern Conference Championship trophy. Each lunchbox was packed with goodies, including a book, “Yesterday’s Heroes,” that chronicles the history of African-American superstars in the NBA by Daily News columnist John N. Smallwood, Jr. In addition, the Sixers partnered with Crayola* to put Multi-Cultural Crayola* Crayons in the lunchbox, plus other great gifts.

Everyone in attendance for the Sixers vs. Lakers game on Sunday, January 27th, received a 76ers Commemorative Poster compliments of PECO Energy. The free poster featured Allen Iverson, Aaron McKie, Dikembe Mutombo and Coach Brown commemorating the Sixers incredible 2000-2001 season.

Of course, Valentines Day would not be complete without a 76ers halftime wedding. In what has become a Valentines Day favorite for hopeless romantics everywhere, the Sixers helped to marry 76 couples at center court during halftime of the Thu., Feb. 14th game versus the Utah Jazz.

Not only did the 76ers give away the Moses Malone Bobblehead, but All-Star center Dikembe Mutombo also had his own special ceramic creation. The first 5,000 kids 14 and under were able to recreate Dikembe Mutombo’s infamous finger wagging with a specially created Bobblehead doll. Not only does Dikembe’s head bob, but his left arm is spring loaded to recreate his finger wagging “Not in My House” gesture that has been banned by the NBA for taunting.

Philly’s Bell…The Liberty Bell?…How about Raja Bell?…Or both…at least with this full color poster that was given free to the first 5,000 fans on Monday, March 4th when the 76ers battled Boston…This poster was the 76ers way of reminding everyone that Philadelphia is the place…that loves you back.


The 76ers are partnered with Crayola on Friday, March 8th - with the new Crayola/76ers Kids Activity Book - 12 pages of cool fun, games and coloring as only Crayola can do. It was free to the first 5,000 kids 14 and under and courtesy of our friends at Reebok.



You remember Toucan Sam from those great Kellogg’s Fruit Loops commercials and on Sunday, March 24th everyone in attendance took home a miniature 3 inch plush version of Toucan Sam when the Sixers took on the Knicks.
The 76ers had another great giveaway with a replica Speedy Claxton youth jersey compliments of AT&T Wireless. The first 5,000 kids 14 and under through the doors on Mar 31 in the game versus the Toronto Raptors received the jersey.



2001-2002 PHILADELPHIA 76ERS FAMILY PROMOTIONS SCHEDULE

Date Opponent Promotion Recipient
Friday
Nov. 23
Cleveland Fleer*/76ers Eastern Conf. Champ. Card Sheet All Fans
Sunday
Dec. 2
Memphis Moses Malone Bobblehead and Fleer* Collector's Card First 5,000 fans
Friday
Dec. 14
Milwaukee Nickelodeon Night All fans
Friday
Dec. 14
Milwaukee Fleer Trading Card Pack First 10,000 fans
Friday
Dec. 21
Atlanta Snow Globe First 5,000 fans
Wednesday
Jan. 9
Orlando Fleer Trading Card Pack First 10,000 fans
Friday
Jan. 11
San Antonio Allen Iverson Celebriduck First 5,000 kids (14 and under)
Saturday
Jan. 19
New York 76ers Matchbox* Fire Truck First 5,000 kids (14 and under)
Monday
Jan. 21
Seattle 76ers Commemorative Lunch Box First 5,000 kids (14 and under)
Sunday
Jan. 27
Los Angeles Lakers 76ers Commemorative Poster compliments of PECO All fans
Thursday
Feb. 14
Utah 76ers Halftime Wedding 76 couples
Friday
Mar. 1
New Jersey Dikembe Mutombo Bobblehead First 5,000 kids (14 and under)
Monday
Mar. 4
Boston Raja Bell Poster First 5,000 fans
Wednesday
Mar. 6
Cleveland ESPN Extreme Night TBA
Friday
Mar. 8
Indiana Crayola Activity Book First 5,000 kids (14 and under)
Sunday
Mar. 24
New York Toucan Sam doll All in attendance
Sunday
Mar. 31
Toronto Replica Speedy Claxton Youth Jersey First 5,000 kids (14 and under)
Wednesday
Apr. 3
Phoenix Headbands courtesy of Cross Over Promotions and Reebok First 5,000 fans in attendance