Rockets And Cricket Announce Partnership
Cricket's Muve Music Lounge to open at Toyota Center
HOUSTON - The Houston Rockets and Toyota Center announced today a multi-layered partnership with Cricket Communications, Inc. As part of this partnership, game and concert attendees will be able to visit Cricket’s new Muve Music Lounge – open year-round inside Toyota Center – to try out phones, win great prizes and maybe even meet a few celebrities.
“This partnership allows us to extend a unique opportunity for our fans and concert goers to experience this game-changing technology of Muve Music,” said Rockets and Clutch City Sports & Entertainment CEO Tad Brown. “Music lovers will be excited about the new entertainment platform brought to them by Cricket for all events held at Toyota Center this year.”
Muve Music is the first music experience designed specifically for the mobile phone; there are no download fees or monthly music subscription charges – it’s all included in the Cricket wireless service. Cricket is the only U.S. wireless carrier to offer consumers unlimited song downloads, unlimited ringtones and unlimited ringback tones as part of a wireless rate plan. Muve Music has grown to more than 270,000 customers and is one of the fastest growing digital music services in the U.S.
“We are extremely excited to be an official sponsor of the Houston Rockets,” said Rick Baughman, Cricket Regional General Manager-East Texas. “This partnership not only confirms our commitment to this great city, but also shows support to our fellow Houstonians and their affinity for music and sports.”
For more information about Muve Music, visit www.muvemusic.com, and for Cricket’s dynamic device lineup, visit www.mycricket.com. To follow Cricket’s latest news and updates online, go to Facebook at www.facebook.com/cricketwireless and Twitter at http://www.twitter.com/cricketnation.
About Cricket Communications
Cricket is the pioneer of simple and affordable unlimited wireless services with no long-term commitments or credit checks required serving approximately 5.8 million customers. Cricket products are available nationwide. Cricket offers wireless voice and broadband Internet services over the latest technology, high-quality, all-digital 3G CDMA2000 1X and 1xEV-DO wireless network. Cricket’s nationwide wireless voice service plans include unlimited anytime minutes, unlimited U.S. long distance, unlimited text and picture messaging, unlimited text to Mexico, unlimited Mobile Web, unlimited directory assistance, as well as a variety of calling features and feature-rich mobile applications such as popular games, ringtones and wallpapers. For more information on Cricket, visit www.mycricket.com. Cricket is offered by Leap Wireless International, Inc., headquartered in San Diego, Calif. For more information on Leap, visit www.leapwireless.com.
About the Rockets
Established before the 1967-68 NBA season, the Rockets began calling Houston home prior to the 1971-72 season. Under the ownership of Leslie Alexander, the Rockets brought Houston its first two major professional sports titles by winning back-to-back NBA Finals in 1993-94 and 1994-95. Off the court, the Rockets franchise has set the standard for community involvement. More information about the Rockets can be found at www.rockets.com.
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