Official Rules.
NBA Pick 'n Roll presented by McDonald's Goes Wireless
No Purchase Or Use Of Wireless Service Necessary To Enter or Win.
Wireless Service Not Required For Entry.
Use Of Wireless Service Will Not Increase Your Odds Of Winning.
Void Where Prohibited By Law.
This Game May Not Be Used To Conduct, Advertise Or Promote Any Form Of Gambling.

Eligibility
: NBA Pick ‘N Roll Wireless Game (“Promotion”) open to legal residents of the 50 United States and the District of Columbia who are 13 years of age or older at time of entry (“Participants”). Eligible minors must obtain their parent’s or legal guardian’s consent prior to participation. Employees of NBA Properties, Inc., (“Sponsor”), NBA Media Ventures, LLC, the NBA and its member teams, McDonald's Corporation, MINICK USA, Inc., and each of their respective parent companies, subsidiaries, affiliates, officers, directors, governors, owners, distributors, retailers, franchisees, advertising/promotion agencies and Project Support Team, Inc. (“PST”) (collectively “Released Parties”) and the immediate family members (parent, spouse, sibling, or child) and those living in the same household of each (whether or not related) are not eligible to participate or win.

Promotion Period: The Promotion begins following the determination of the NBA Playoffs 2005 First Round matchups and ends immediately prior to tip off of Game #1 of the NBA Finals 2005 (either 6/7/05 or 6/9/05 at 9:00:01PM ET. Check local TV listings for day and time the potential game airs in your area) (“Promotion Period”). See Game Play section below for additional details.

The NBA playoffs are organized into four rounds as listed below. If every series goes to the maximum number of games, a team can play as many as 28 games.

NBA Playoffs 2005 Timeline:
Rounds Start Dates Match-Ups
Round 1: Conference Quarterfinals 4/23/05 (8) NBA team matchups (16 teams total)
Round 2: Conference Semifinals 5/9/05 (possible move up to 5/7/05 or 5/8/05) (4) NBA team matchups (8 teams total)
Round 3: Conference Finals 5/24/05 (possible move up to 5/22/05 or 5/23/05) (2) NBA team matchups (4 teams total)
Round 4: Finals 6/9/05 (possible move up to 6/7/05) (1) NBA team matchup (2 teams total)


Visit www.NBA.com/playoffs2005 to view the NBA Pick ‘N Roll bracket which will display all teams participating in the NBA Playoffs 2005. For the purpose of this Promotion, the NBA Playoffs 2005 bracket will feature a total of sixteen (16) teams and eight (8) NBA team matchups (each, a “series”) as each series is completed the bracket will be updated. Start dates are subject to change.

To Participate:
A.) To enter using Wireless text messaging.
1.) Text Message Opt-In: If you are a Wireless service subscriber with text messaging service, using a participating service provider, a two-way capable handset, and digital service, in order to opt-in and participate in the Promotion via text message, participants must send a text message from a Wireless handset, type “88188” in the “To” field and “NBA” in the “Message” field between 12:00:01PM ET on 4/19/05 and ends immediately prior to tip off of Game #1 of the NBA Finals 2005 (see above for details). Within approximately two minutes of sending the text message, participant will be sent an opt-in confirmation text message on their handset. Participant need opt-in only once for the duration of the Promotion Period; and
2.) Participants who opt-in in accordance with the above instructions will be sent a NBA Pick ‘N Roll Wireless Game Message (“Message”) on their handset via text message prior to the start of each series of NBA Playoffs 2005.
3.) Using their knowledge of NBA teams and NBA players’ skills and statistics participants will be asked to select (from the choices offered) the NBA team(s) whom they believe will win each series (through and including the NBA Finals 2005).
4.) Next participants will be asked to predict the total number of games that each series will last.
5.) Participants must respond to the Message by text message prior to date specified below for each round .

For text messages sent per the above directions participants will be charged $0.50 per series. Text messaging and Wireless service are not available in all areas.

Text Message predictions must be received prior to ‘tip-off’ of Game #1 of each series in the NBA Playoffs 2005 (Check local TV listings for day and time the potential game airs in your area).

B.) To enter without using wireless text messaging. If you are not a wireless service subscriber or you are a wireless service subscriber and do not wish to enter via the above method, on a plain 3”x 5” piece of paper for each series of the NBA Playoffs 2005 predict the NBA team(s) whom you believe will win each series and predict the total number of games that each series will last. Your mail in entry must include your name, complete mailing address, telephone number, age, and email address and be mailed in a sealed envelope to: NBA Pick ‘N Roll Wireless Game presented by McDonald's, P.O. Box 15113, Bridgeport, CT 06673-5113. No photocopied, computer generated facsimiles, mechanically reproduced, or mass entries permitted.

Mail-In predictions must be postmarked prior to ‘tip-off’ of Game #1 of each series in the NBA Playoffs 2005 (Check local TV listings for day and time the potential game airs in your area).

Participant’s predictions that are received by the applicable deadlines will be used to tabulate his/her Pick ‘N Roll Points. Predictions cannot be modified once submitted.

All entries will become the property of Sponsor and receipt of entries will not be acknowledged. Released Parties are not responsible for lost, incomplete, illegible, postage-due, mutilated, invalid, unintelligible, late, garbled, delayed, undelivered or misdirected messages, entries, picks, registrations, submissions or mail; theft, destruction or unauthorized access to, or alteration of, entries. Participant’s predictions that are received by the applicable deadline will be used to tabulate his/her Pick ‘N Roll Points. All predictions must be submitted by the applicable deadline to be considered valid and eligible.

There is a limit of one prediction per matchup per Participant, regardless of method of entry. Limit one entry per person and per home address per Round during the Promotion Period regardless of method of entry. Additional entries received from any such person or email address thereafter will be void. The use of any device to automate entry is prohibited and entry through such method is void.

Additional Terms: Released Parties are not responsible for failures or malfunctions of phones (including wireless phones/handsets), phonelines, other communications malfunctions, unavailable network connections, cellular equipment towers, telephone systems or wireless service; interrupted or unavailable network, server or other connections; any error, omission, interruption, defect or delay in any transmission or communication; traffic congestion on the Internet or for any technical problem, including but not limited to any injury or damage to entrant’s or any other person’s computer or wireless phone/handset related to or resulting from participation in this Promotion; Wireless’ text messaging service or two-way capable handsets used to enter the Promotion or make a team selection by text messaging during any portion of the Promotion); the cancellation, suspension or preemption of games, injuries or other unavailability of players; the preemption of programming; tabulation errors or other problems or errors of any kind whether mechanical, human, electronic or otherwise.

Scoring: Each Participant’s Pick ‘N Roll Prize score in the Promotion relative to other Participants will be determined by the number of Pick ‘N Roll Points that he/she accumulates during the Promotion Period based on his/her predictions for each series as denoted above. Each Participant’s Pick ‘N Roll Prize score will be tabulated as follows for the Promotion Period denoted above:

(10) NBA Pick ‘N Roll Points: For correctly predicting the winning teams in round one of the NBA Playoffs 2005
(10) NBA Pick ‘N Roll Points: For correctly predicting the number of games for each series in round one of the NBA Playoffs 2005
(20) NBA Pick ‘N Roll Points: For correctly predicting the winning teams in the Conference Semi-Finals
(10) NBA Pick ‘N Roll Points: For correctly predicting the number of games for each series in Conference Semi-Finals
(30) NBA Pick ‘N Roll Points: For correctly predicting the winning teams in the Conference Finals
(10) NBA Pick ‘N Roll Points: For correctly predicting the number of games for each series in Conference Finals
(40) NBA Pick ‘N Roll Points: For correctly predicting the winning team in the Finals
(10) NBA Pick ‘N Roll Points: For correctly predicting the number of games in the Finals

Awarding of NBA Pick ‘N Roll Points is subject to compliance with these Official Rules.

Winner Selection/Notification: Winners will be determined on or about 7/11/05. Prizes will be awarded to the Participants who accumulate the highest number of NBA Pick ‘N Roll Points cumulatively for the entire Promotion Period.

In the event of a tie, a random drawing from among the tied Participants will be conducted to award the applicable prize(s).

The tabulation of NBA Pick ‘N Roll Points and identification of potential winners will be conducted by judges whose decisions are final and binding with respect to these Official Rules and in all other matters relating to this Promotion. Potential winners will be notified by telephone (Mobile telephone number (“MTN”) and/or daytime phone number), text message, mail and/or email. If participant enters by text messaging, he/she must have a valid Wireless MTN. In the case of a dispute as to the identity of a participant, entry will be declared made by the Authorized Account Holder of the MTN. “Authorized Account Holder” is defined as the natural person who is assigned a MTN by a Wireless carrier or as shown on the Wireless carrier’s records (subject to verification of eligibility and the terms of these Official Rules).

In the event that any NBA Playoff 2005 series game is canceled, suspended (and not resumed) or preempted (and not resumed) for any reason during the Promotion Period, prizes will be awarded based on Points accumulated for those games that occur as scheduled.

Prizes: (1) Grand Prize: 3-day/2-night trip for two to a 2005-2006 regular season NBA game designated by Sponsor consisting of round-trip coach air transportation from major airport nearest to winner’s residence in the U.S., standard double-occupancy hotel accommodations, ground transportation to/from the airport and the applicable hotel, and two tickets to the game (ARV=$3,000). Actual prize value will vary depending on winner’s city of departure and site of designated game. Sponsor, in its sole discretion, reserves the right to provide ground transportation in place of air transportation if winner lives within a reasonable driving distance of game site as determined by Sponsor. Travel and hotel arrangements determined by Sponsor in its sole discretion. Winner and guest must travel together on the same itinerary, and any minor traveling companion must be accompanied by a parent or legal guardian. Trip must be taken on dates and times designated by Sponsor or prize will be forfeited in its entirety and may be awarded to an alternate winner. If designated game is canceled or postponed for any reason, travel prize will be awarded less applicable prize-related activity(s) and Sponsor will substitute that activity(s) with an item(s)/activity(s) of equal or greater value as determined solely by Sponsor. Exact seat locations at game to be determined by Sponsor in its sole discretion. Exact nature of activities surrounding winner's behind the scenes experience shall be determined by Sponsor in its sole discretion. Prize details not specifically set forth herein are at Sponsor’s sole discretion. (10) First Prizes: $100 NBA.com Store Gift Certificate and $10 McDonald’s Gift Certificate (ARV=$110). Gift Certificates subject to certain terms and conditions. Restrictions may apply. Total ARV of all prizes=$4,100.

Miscellaneous: No transfer, assignment, cash redemption, or substitution of prizes (or portion thereof) except by Sponsor due to prize unavailability and then for a prize (or applicable portion thereof) of comparable or greater value (except as otherwise provided above). Federal, state, and local taxes and all other costs and expenses not specified herein are winners’ sole responsibility. If an eligible minor is selected as a winner, prize will be awarded in the name of said minor’s parent or legal guardian (however, said minor must accompany parent/legal guardian on Grand Prize trip). Grand Prize winner (if minor, his/her parent or legal guardian) will be required to execute and return an Affidavit of Eligibility, Liability Release and (where legal) Publicity Release within five days of issuance of notification. Grand Prize winner’s traveling companion (if minor, his/her parent or legal guardian) will also be required to sign and return a Liability Release and (where legal) Publicity Release prior to the issuance of travel documents. If guest is a minor, he/she must be accompanied to all prize-related activities by his/her parent or legal guardian. Non-compliance with any of the foregoing may result in disqualification and awarding of prize to the runner-up at Sponsor’s sole discretion. If any prize notification letter or prize is returned as undeliverable, winner will be disqualified and an alternate winner may be selected. Grand Prize winner and his/her traveling companion agree to comply with all NBA and team arena rules and regulations relating to the use of NBA game tickets and, in accordance therewith, agree not to act in an unsportsmanlike or disruptive manner, or with any intent to annoy, abuse, threaten or harass any other person at such game. Sponsor, in its sole discretion, reserves the right to: 1.) disqualify any person who tampers with the entry process, the operation of NBA.com, or any other component of this Promotion, or who is otherwise in violation of these Official Rules and 2.) modify, suspend or terminate this Promotion should virus, bugs, non-authorized human intervention or other causes beyond the reasonable control of Sponsor, including but not limited to war, strikes, and/or acts of God, corrupt or impair the administration, security, fairness or proper play of this Promotion and, in the event of termination or suspension, at its discretion, award prizes for completed portions of the Promotion to the high scoring eligible non-suspect entrant as of the event requiring such termination or suspension. By participating in this Promotion, all text messaging entrants authorize their Wireless carrier to communicate with them by text messaging and authorize their Wireless carrier to provide MINICK USA, Inc. with their text messaging and/or email address. To view your Wireless carriers’ privacy policy, please go to visit their respective website. By participating, Participants (if minor, his/her parent or legal guardian) agree to be bound by these Official Rules and agree that: 1.) Released Parties and their designees and assigns may use (unless prohibited by law) such Participant’s name, city/state of residence, photograph and/or likeness for advertising and/or trade purposes and/or for the purpose of posting their name and Pick ‘N Roll Point total on NBA.com or on any NBA telecast and/or for any other purpose in any media or format now or hereafter known without further compensation, permission or notification and 2.) Released Parties and all of their respective officers, directors, employees, representatives and agents shall have no liability and will be held harmless for any liability, loss, injury or damage, including, without limitation, personal injury to Participant or any other person or death or damage to personal or real property, due in whole or in part, directly or indirectly, by reason of the acceptance, possession, use or misuse of any prize (including any travel or activity related thereto) or participation in this Promotion.

Winners List: For the winners’ names (available after 8/18/05), send a stamped, self-addressed envelope for receipt by 8/11/05 to: NBA Pick ‘N Roll Wireless Game presented by McDonald's Winners, P.O. Box 13106, Bridgeport, CT 06673-3106.

Sponsor: NBA Media Ventures, LLC, 645 Fifth Avenue, New York, NY 10022
Administrator: Project Support Team, Inc., 100 Mill Plain Road, Danbury, CT 06811/www.projectsupport.com.

IF YOU NO LONGER WISH TO PARTICIPATE IN “NBA PICK ‘N WIN” TEXT PLAY PLEASE SEND A TEXT MESSAGE FROM YOUR WIRELESS HANDSET, TYPING (“88188”) IN THE “TO” FIELD AND “STOP” IN THE “MESSAGE” FIELD.