News Release

PELICANS LAUNCH BIGGER. BETTER. BROWER. CAMPAIGN
TOUTING ANTHONY DAVIS AS NBA’S MOST IMPROVED PLAYER

 

April 9, 2014

NEW ORLEANS – New Orleans Pelicans fans will have the opportunity to support the team’s All-Star forward Anthony Davis as the team launches the Bigger. Better. Brower. campaign showcasing Davis as the NBA’s Most Improved Player for the 2013-14 season.

The team has launched BiggerBetterBrower.com which features Davis’ stats from this season, as well as highlights from throughout the year, including his first appearance in the NBA All-Star Game. The Pelicans are also hosting a social media contest for fans, encouraging them to sport their own unibrow in support of Davis. Fans participating can share their best photos via Twitter, Facebook and Instagram using the hashtag #biggerbetterbrower. Photos will appear on BiggerBetterBrower.com and Davis will select a winning photo. All photos should be posted by Thursday, April 17. The winner will receive an autographed jersey, a meet-and-greet and photo with the All-Star.

Davis has shined in his sophomore season, increasing his scoring average by 7.6 points per game (21.1 ppg up from 13.5 ppg in 2012-13 and increasing his rebounding average by 2.0 rebounds per game (10.2 rpg up from 8.2 rpg in 2012-13). Davis has also increased his blocks per game average to 2.8 after averaging 1.8 bpg during his rookie season. Currently, he’s one of five players in the NBA averaging 20+ points and 10+ rebounds and led the league in blocks per game.

Throughout the year, Davis has recorded nine 30-point scoring games (zero in 2012-13) and 39 performances of 20 or more points (10 in 2012-13). He’s also recorded 27 20-point/10-rebound games, while in 2012-13 he had six such performances. Davis has also had five or more blocks in 13 games this season, compared to two such games as a rookie.

In the month of March, Davis put together a streak of 28+ points in eight-straight games from 3/1-3/22, highlighted by a career-high 41-point/20-rebound performance against Boston on 3/16. It marked the first 40/20 game in franchise history and only the second such performance in the NBA in the last decade.

For more information, visit BiggerBetterBrower.com.