HORNETS LAUNCH IM IN, ARE YOU? 100 EVENTS IN 100 DAYS
Unprecedented venture asks season ticket holders help in Hornets drive to
10,000 season-tickets by hosting events for their friends at their homes
June 7, 2011
The New Orleans Hornets announced today the launching of an unprecedented initiative, and one never been attempted before by a professional sports team, called Im In, Are You? 100 Events in 100 Days.
The events will be hosted by current season ticket holders and partners, as well as local businesses. Each host will invite his or her non-season ticket holder friends, clients and business associates into their homes or businesses in hopes that they will purchase 2011-12 season tickets. The Hornets staff will be present at each event making a strong pitch to encourage all in attendance why the time is now to act on purchasing season tickets.
The business community, our fans, sponsors and the Governor and the Mayor have shown tremendous support. We have reached the 8,000 season ticket mark for next season, but our work is not done, said Hornets Chairman and NBA Governor Jac Sperling. There is an urgency to get to the 10,000 season ticket level so we can make the team more attractive to a local buyer.
The Hornets are looking to build a strong season ticket base so that a local ownership group will purchase the team and New Orleanians will be able to enjoy Hornets basketball for generation to come.
There is an incredible sense of family between our team and the community which is why we are convinced that this initiative will be successful in helping us reach our goal of 10,000 season tickets, said Hornets President Hugh Weber. Besides creating memorable experiences at our games, we want to continue to build our legacy on and off the court and serve as global ambassadors for all of Louisiana and must reach this goal so we can maintain all these aspirations.
For those interested in hosting an event, please call 504-525-HOOP or email firstname.lastname@example.org to make arrangements.
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