Hornets News Release

NEW ORLEANS HORNETS ANNOUNCE PARTNERSHIPS WITH PEPSI AND EVAMOR
Hornets, New Orleans Arena focus on customer satisfaction, pricing, and variety with new partners

October 30, 2012

The New Orleans Hornets announced today that Pepsi and evamor have signed on as corporate partners. With the addition of the two beverage partners, the Hornets and the New Orleans Arena will have the opportunity to enhance the fan experience with new products, as well as lower price points for concessions.

“Since purchasing the Hornets, we have engaged our fans in several discussions to understand the modifications we can make to improve and enhance their game experience. Based on feedback we’ve received, variety, selection and pricing in regards to concessions were at the top of their list,” said Hornets Owner Tom Benson. “We have listened to their feedback and, in cooperation with SMG and Centerplate, feel we have taken great steps towards meeting those needs with our new partnerships with Pepsi and evamor.”

In addition to new products, the Hornets have also worked diligently with SMG and Centerplate to make several price reductions on concessions. One of the highlights includes dropping the price of 16-oz. draft beers from $8 to $6. On Friday nights, $5 16-oz. draft beers will be available to compliment the Hornets’ Friday Night 12-game Package, which is designed to give fans the opportunity to tip off the weekend with the excitement of an enhanced pre-game party with live music at Champions Square followed by a Hornets game.

Notable reductions also include a $.25 price cut on water, as well as reduced costs on hot dogs, and chicken wings. In addition to the reductions, prices have been frozen on several fan-favorite items, including nachos and chicken tenders.

Also in response to fan feedback, the Hornets have also increased selection, quality and points of purchase for Hornets merchandise.

Pepsi will serve as the Official Soft Drink of the New Orleans Hornets and the New Orleans Arena as a full-line of Pepsi products, including Mountain Dew and several additional selections will be available to fans. evamor, a locally-owned and headquartered company, will be the Official Water of the Hornets and the New Orleans Arena. The naturally alkaline artesian water is bottled at the source, which comes from a protected artesian aquifer half a mile underground in Covington, La.

The New Orleans Hornets will host ‘Halloween at the Hive’ as they tip off the 2012-13 season against the San Antonio Spurs on Wednesday, Oct. 31 at 7:00 p.m. at the New Orleans Arena. Prior to the game, fans can enjoy live music by Bag of Donuts at the Champions Square Pre-game Block Party starting at 5:00 p.m. The pre-game festivities will also include drink specials and a Halloween Costume Contest presented by WVUE Fox 8. Tickets can be purchased at Hornets.com.