KeyBank’s KeyClub Teams Up with Carmelo Anthony
and George Vlosich, World Famous Etch A Sketch Artist
DENVER, Feb. 1 – Denver Nuggets star Carmelo Anthony is teaming up with KeyBank’s KeyClub and world famous Etch A Sketch artist George Vlosich to create a one of its kind portrait of the NBA superstar. On Friday, February 1, George Vlosich met with Carmelo Anthony in Denver to present a print of the portrait and also release an online video of its creation. The video is now available at KeyBank’s KeyClub (www.key.com/keyclub).
Last year, during the NBA Finals, George Vlosich created an Etch A Sketch portrait of Cleveland Cavaliers superstar LeBron James. A video of the creation of that portrait received 1.8 million views and was featured as one of the “Most-Viewed Internet Videos of 2007” according to ABC’s 20-20.
George Vlosich is teaming up with Carmelo Anthony and KeyBank’s KeyClub to release a more detailed portrait of the NBA superstar and the next hit video for 2008. The Etch A Sketch portrait, which took more than 25 hours to complete, features two images of Carmelo Anthony along with the Denver skyline and Rocky Mountains. George Vlosich said he expects his video, sponsored by KeyBank’s KeyClub, capturing the creation of his portrait of Carmelo Anthony will receive even more online viewings.
“I’m really glad to be able to work with KeyBank on this project,” Anthony said. “George’s portrait is amazing. I’ve never seen an Etch A Sketch like that before. I can’t believe he took the time to do it!”
KeyBank also announced that all fans attending the Denver Nuggets/Charlotte Bobcats game on Saturday, February 2, will receive a commemorative KeyBank KeyClub magnet of the portrait. High-resolution images of the portrait or copies of the video are available to the media by contacting Jack Sparks, KeyBank, (720) 904-4554 or Jack_Sparks@KeyBank.com.
About George Vlosich
Since 1989 - at just ten years of age - George Vlosich III has been perfecting his talent on the Etch A Sketch. Each is an original work of art that often takes 60-70 hours to create. Once finished, the piece is then preserved by removing the powder inside to ensure that it stands the test of time. Every creation is uniquely different, and cannot be duplicated. It is one continuous line that continues to amaze the world. Over the years, George Vlosich has created portraits of and met many of the world's greatest athletes and celebrities. “I've been fortunate to find myself on the field with Cal Ripken Jr...on the court with Michael Jordan...on the set with Will Smith...backstage with Garth Brooks...and even at the White House with President Clinton and Vice President Gore,” said Vlosich.
About KeyBank’s KeyClub
Calling it the first of its kind for Denver Nuggets and Colorado Avalanche fans, KeyBank this season launched the member-only KeyClub. KeyClub offers exclusive VIP fan experiences – including scrimmages on the Nuggets court and chalk talks with an Avalanche coach – as well as game tickets, autographed merchandise and in-game promotions to its members. Upon joining the KeyClub, fans will immediately be eligible to receive a 20% merchandise discount at the Altitude Authentics store in Pepsi Center. Membership to KeyClub is free and fans can now sign up online at www.key.com/keyclub. KeyBank is the exclusive banking partner of the Denver Nuggets, Colorado Avalanche and Pepsi Center.
KeyBank is part of Cleveland-based KeyCorp (NYSE: KEY) one of the nation’s largest bank-based financial services companies, with assets of approximately $100 billion. Key companies provide investment management, retail and commercial banking, consumer finance, and investment banking products and services to individuals and companies throughout the United States and, for certain businesses, internationally. For more information, visit KeyBank at https://www.key.com.