CHIEF MARKETING OFFICER AND CHIEF REVENUE OFFICER
BROOKLYN NETS AND BARCLAYS CENTER />/>
Fred Mangione serves as Chief Marketing Officer and Chief Revenue Officer of the Brooklyn Nets and Barclays Center. Mangione leads an award-winning sales and marketing team and is responsible for the strategic development and implementation of marketing, branding, sales plans and customer relationship management metrics for both the team and the arena. He also manages the communications, game operations, and sponsorship departments, overseeing the development of strategic marketing and activation campaigns for corporate partners of both the team and the arena.
Mangione has leveraged his sales background and played a key role in the transformation of the team brand from New Jersey to Brooklyn, the development of the Barclays Center brand and the five programming franchises at Barclays Center. He has redefined the sales process by focusing on branding and advertising strategy development, improving product messaging and driving sales across all marketing channels. Mangione is responsible for all revenue streams for both the Nets and Barclays Center. Under his leadership, the Nets moved from last place in the NBA to Top 5 in gross ticket sales and merchandise sales. Barclays Center became the top U.S. venue for ticket sales revenue and tickets sold within its first year of operation.
Mangione was named Chief Revenue Officer in 2013, a newly created position for the Brooklyn Nets and Barclays Center. Mangione joined the Nets in 1999 as the Director of Ticket Sales and has worked his way up the ranks. During his tenure as head of sales, his team set revenue records that still stand today.
Prior to joining the Nets, Mangione was the Director of Sales for the 1999 Women's World Cup Giants Stadium venue. He started his career in minor league sports, selling tickets and working in marketing for minor league hockey and Arena Football.
A native of Jefferson, N.J., Mangione received his Bachelor of Science degree in business management and marketing from Centenary College. He resides in Glen Rock, N.J. with his wife Jennifer, daughter Madeline, 9, and son Mason, 6.