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Nets Basketball – Press Release

NETS C Lopez to Participate in Tree Planting at Park

May 9th, 2011

EAST RUTHERFORD, N.J.NETS center Brook Lopez, NETS Dancers, team mascot Sly, and team staff members will join Lawns by Yorkshire CEO Steven Jomides and representatives of his company, along with representatives of Branch Brook Park for a day of tree planting and service in Branch Brook Park in Newark TOMORROW, Tuesday, May 10, from 1 p.m. to 2 p.m.

Media should meet at the Visitors Center on the Franklin Avenue/Mill Street side of Branch Brook Park.

During the 2010-11 NBA season, NETS Basketball and Lawns by Yorkshire collaborated on a green initiative entitled ‘Threes for Trees,’ in which Lawns by Yorkshire committed to donating a tree for every three-point field goal made by the NETS during the season.  The NETS made 459 three-pointers, which means that 459 maple trees will be planted at Branch Brook Park and several parks in Brooklyn. The newly planted trees will serve several environmental purposes, including improving air quality, conserving water, reducing storm water runoff and flooding, in addition to the natural beauty they will create within the parks.
 
“The Trees for Threes Program is a fun and innovative program that educates and promotes environmental stewardship, and we are pleased to collaborate with the NETS,” said Steven Jomides. “Our cultures and GREEN goals are perfectly aligned. We’re very proud that through our concerted efforts we are creating and growing GREEN and sustainable communities.”
 
Lawns by Yorkshire (www.lawnsbyyorkshire.com/) is a commercial landscape management firm that provides green and sustainable landscape and snow services throughout New Jersey and New York.   Lawns by Yorkshire is the Official Landscaping and Snow Removal Service of NETS Basketball.

Media Invited to Cover

WHO:        NETS center Brook Lopez, the NETS Dancers, NETS mascot Sly, Lawns by Yorkshire CEO Steven Jomides, and representatives of the NETS, Lawns by Yorkshire, and Branch Brook Park.
 
WHAT:     Tree planting and service.
     
WHEN:     Tuesday, May 10, 1 p.m. to 2 p.m.
 
WHERE:    Branch Brook Park in Newark. Media should meet at the Visitors Center on the Franklin Avenue/Mill Street side of Branch Brook Park. Media can park in the Visitors Center parking lot.

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