Feld Entertainment to Bring Family Entertainment to Barclays Center
Ringling Bros. and Barnum & Bailey Circus, Disney On Ice, and More to Perform Annually
December 10, 2010
BROOKLYN, N.Y.—Feld Entertainment, .the world’s largest producer of live family entertainment, will bring a range of top family events to perform annually at the world-class Barclays Center in Brooklyn.
Several of Feld Entertainment’s live action productions to be staged at the Barclays Center include Ringling Bros. and Barnum & Bailey® Circus, Disney On Ice, Disney Live!, Monster Jam, AMA Arenacross (AX), and Nuclear Cowboyz freestyle motocross. Overall, Feld Entertainment’s productions will hold at least 48 total performances annually at the Barclays Center.
The Barclays Center, which began to erect steel vertically last month, is scheduled to open in late spring/early summer 2012. Feld Entertainment’s productions, which attract more than 30 million people each year, will be part of the more than 200 events annually at the Barclays Center.
Most suite buyers for the 104 suites will have access to all Barclays Center events, which, in addition to Feld Entertainment’s family shows, will include an extensive range of professional and collegiate sports, world-class concerts, NETS Basketball, and much more.
“The Barclays Center will be all about family, entertainment, and fun for people of all economic means,” said Bruce Ratner, Chairman and CEO of Forest City Ratner Companies, the developer of the Barclays Center. “I can’t wait to see circus elephants marching down Flatbush Avenue and into the Barclays Center, where they will entertain ladies and gentlemen and children of all ages. We look forward to the Barclays Center creating memories that will last a lifetime.”
“We are thrilled to align with Feld Entertainment and to offer guests of the Barclays Center the world’s most popular family entertainment events,” said Brett Yormark, President and CEO of Brooklyn Sports & Entertainment, the sales and marketing arm of the Barclays Center. “As the opening of this world-class sports and entertainment venue draws closer, we continue to demonstrate that the best and most diversified programming is in store for the Barclays Center.”
“We look forward to bringing Feld Entertainment’s diverse portfolio of live family entertainment productions to the Barclays Center,” said Stephen C. Yaros, Vice President, Event Marketing & Sales for the company’s Northeast Region, which includes New York City. “The addition of this new state-of-the-art venue in Brooklyn will further enhance Feld Entertainment’s commitment to giving families throughout the metropolitan area a huge variety of entertainment options.”
Earlier this year, Brooklyn Sports & Entertainment announced several major alliances with top event management companies and promoters to bring the best events to the Barclays Center such as: IMG, which will bring 25 major college basketball and college hockey events annually; Golden Boy Promotions, whose president is 10-time World Champion Oscar de la Hoya, which will promote a minimum of 12 major professional boxing events a year; and Lagardère Unlimited, which will stage several major tennis events annually.
About the Barclays Center
The state-of-the-art Barclays Center, to be located at Atlantic and Flatbush Avenues, will host more than 200 events annually, including professional and collegiate sports, major concerts, family shows, NETS Basketball, and more. The arena will offer 18,500 seats for basketball and up to 19,500 seats for concerts, and will also have 104 luxury suites, including 15 Brownstone Suites (16 seats each), 68 Loft Suites (10 seats each), 11 Cabana Suites, six Studio Suites, and four Party Suites. The arena will also include six clubs and restaurants.
The Barclays Center, designed by the award-winning architectural firms Ellerbe Becket and SHoP Architects, will be one of the most intimate seating configurations ever designed into a modern multi-purpose arena, with unparalleled sightlines and first-class amenities.
In addition to Barclays, the naming rights partner, the Barclays Center currently has 12 major partners, including: ADT, Cushman & Wakefield, Stolichnaya, EmblemHealth, MetroPCS, MGM Grand at Foxwoods, Willis, Jones Soda, Haier America, Phillips-Van Heusen, Anheuser-Busch, and High Point Solutions.
For more information on the Barclays Center log on to www.barclayscenter.com.
About Feld Entertainment
Feld Entertainment, Inc. is the worldwide leader in producing and presenting live family entertainment that lifts the human spirit and creates indelible memories, with 30 million people in attendance at its shows each year. Feld Entertainment’s productions have appeared in more than 70 countries and on six continents to date and include Ringling Bros. and Barnum & Bailey, Feld Motor Sports, Disney On Ice, and Disney Live!, Additional information on Feld Entertainment can be found at www.feldentertainment.com.