NETS Basketball to Celebrate Team's 35 Years in NJ
Season-Long Campaign in NETS Final Year Before Move to Brooklyn
December 7, 2011
EAST RUTHERFORD, N.J.—NETS Basketball is launching a multi-media campaign to celebrate the team’s 35 years in New Jersey.
Throughout the 2011-2012 NBA season, the NETS will highlight memorable moments from during the team’s 35 years in the Garden State, while also paying homage to many of the NETS’ great players from the era. In addition, the NETS will host many special events at home games, including County Nights and Decade Nights, while identifying NETS super fans who have stood out in their support of the team.
The NETS’ 35 Years in New Jersey logo will be seen on the team’s uniforms, on the home court at Prudential Center, on commemorative merchandise, and on all fan giveaways, including on Deron Williams No. 8 replica NETS jerseys and on magnetic team schedules that will be distributed at the NETS’ home opening game vs. the Atlanta Hawks on Tuesday, December 27 at 7:30 p.m. In addition, the 35-year celebratory integrated campaign will include television, radio, digital, and in-game branding. Fans are encouraged to visit www.njnets.com for past highlights.
“We are excited to show our appreciation to New Jersey and to our fans for their support throughout our 35 years in the Garden State,” said NETS CEO Brett Yormark. “The NETS have enjoyed many unforgettable moments in New Jersey, highlighted by winning back-to-back Eastern Conference championships in 2002 and 2003. While we are looking forward to moving the team to Brooklyn for the 2012-13 season, we will always be grateful to everyone who has been part of the NETS family in New Jersey. We anticipate an exciting final season in the state as we prepare for the future of NETS Basketball.”
Individual tickets for NETS home games will go on sale next week. Please visit njnets.com for details.