NBA FIT Partners

American College of Sports Medicine

Founded in 1954, the American College of Sports Medicine puts into practice its strategic efforts to advancing the health of all. As the largest sports medicine and exercise science organization in the world, ACSM has more than 20,000 International, National, and Regional Chapter members.

Boys & Girls Clubs of America

For more than a century, Boys & Girls Clubs have helped put young people on the path to great futures. Nearly 4,000 Clubs serve some 4.1 million young people through membership and community outreach. Boys & Girls Clubs provide young people with a safe place to spend time during non-school hours and the summer as an alternative to the streets or being home alone, a chance to play, have fun, laugh and learn, and opportunities to build new skills that raise each child’s belief that he or she can succeed and receive recognition for personal accomplishments. They also provide generation-changing programs that support a commitment to learning, positive values, healthy habits and high expectations for success as an adult.


When athletes sweat, they need more than water. In early summer of 1965, a University of Florida assistant coach sat down with a team of university physicians and asked them to determine why so many of his players were being affected by heat and heat related illnesses.

The researchers soon discovered two key factors that were causing the Gator players to ‘wilt’: the fluids and electrolytes the players lost through sweat were not being replaced, and the large amounts of carbohydrates the players’ bodies used for energy were not being replenished.

The researchers then took their findings into the lab, and scientifically formulated a new, precisely balanced carbohydrate-electrolyte beverage that would adequately replace the key components lost by Gator players through sweating and exercise. They called their concoction ‘Gatorade’.


iHoops – the premier online resource for youth basketball – is a partnership between the NCAA and the NBA designed to enhance the quality of youth basketball in the United States. By influencing youth basketball’s structure and mission, iHoops hopes to increase participation and to improve the athletics, educational and social experiences of young players.


JCC Association is the continental umbrella organization for the Jewish Community Center Movement, which includes more than 350 JCCs, YM-YWHAs, and camp sites in the U.S. and Canada. JCC Association offers a wide range of services and resources to help its affiliates to provide educational, cultural, social, Jewish identity-building, and recreational programs for people of all ages and backgrounds.


KidsHealth is the most-visited site on the Web for information about health, behavior, and development from before birth through the teen years. KidsHealth is more than just the facts about health. As part of The Nemours Foundation's Center for Children's Health Media, KidsHealth also provides families with perspective, advice, and comfort about a wide range of physical, emotional, and behavioral issues that affect children and teens.

Let's Move

Let’s Move! is a comprehensive initiative, launched by the First Lady, dedicated to solving the problem of obesity within a generation, so that children born today will grow up healthier and able to pursue their dreams. Combining comprehensive strategies with common sense, Let’s Move! is about putting children on the path to a healthy future during their earliest months and years. Giving parents helpful information and fostering environments that support healthy choices. Providing healthier foods in our schools. Ensuring that every family has access to healthy, affordable food. And, helping children become more physically active.

National Recreation & Park Association

In 1965, Laurance Rockefeller united the spirit and energy of five distinct citizen and professional organizations to form the National Recreation and Park Association (NRPA). The synergy created by the union of these groups resulted in a better appreciation for the benefits of outdoor recreation and a stronger voice addressing the issues that help sustain parks and recreational facilities across the country. NRPA is dedicated to educating professionals and the public on the essential nature of parks and recreation. They advocate for increased national funding for parks and recreation through federal grants and initiatives that support healthy lifestyles, economic vitality and environmental stewardship.


PAL is a youth crime prevention program that utilizes educational, athletic and recreational activities to create trust and understanding between police officers and youth. It is based on the conviction that young people - if they are reached early enough - can develop strong positive attitudes towards police officers in their journey through life toward the goal of maturity and good citizenship. The PAL program brings youth under the supervision and positive influence of a law enforcement agency and expands public awareness about the role of a police officer and the reinforcement of the responsible values and attitudes instilled in young people by their parents.

PHIT America

PHIT America is promoting a Movement for a Fit & Healthy America through sport and fitness programs and key US legislation which will help "Get America Moving". Go to for more information on this exciting initiative.


NBA/WNBA FIT, the NBA, WNBA and NBA Development League are teaming up with sanofi-aventis U.S. and the American Diabetes Association in a strategic alliance to create awareness for this disease. We will work to promote the importance of healthy, active lifestyles, as well as diabetes awareness, prevention and management through a new campaign, Dribble to Stop Diabetes.


The YMCA is an inclusive organization of men, women and children joined together by a shared commitment to nurturing the potential of kids, promoting healthy living and fostering a sense of social responsibility.