
The Dallas Mavericks, PwC US, a Big Four accounting and consulting firm, and
Arborilogical Services, Inc., tree care experts, have teamed up once again
for "Trees for Threes." The group is committed to planting one tree for
every three pointer the Mavs make at home this season. The trees, up to 10
feet tall, will be planted by Mavs personnel, PwC employees, citizen
foresters and volunteers from Arborlogical Services, Inc.. The Mavericks
understand the importance of proper tree maintenance to ensure survival and
has renewed its partnership with Arborlogical Services, Inc. The tree care
experts will care for and maintain the trees for up to three years. The
Dallas Mavericks tree planting project is in its 4th year and is part of the
Mavericks eco-friendly initiative, Guard the Planet. Over 630 trees have
been planted thus far, and the Mavericks hope to reach the 1,000 mark this
season!
"Trees for Threes" has benefited various Dallas parks and Dallas schools
over the last three years. By planting trees in its surrounding
neighborhood, the Mavs are able to provide green space for generations to
come while helping sustain the environment.
Be sure to follow the Mavs throughout the season and keep track of how many
three pointers are made at home games, and subsequently how many trees will
be planted.
Click below to check out "Trees for Threes" from past seasons.
The Benefits of Trees
A compilation by Arborilogical Services, Inc., The Tree Care Experts
Trees provide a multitude of benefits for the public. By increasing the awareness of these benefits, the public can utilize current scientific evidence to improve the livability of our cities. Proper tree care and sound urban forest management programs are crucial to the health, longevity, as well as sustainability of our areas urban forests. It is also a wise investment in our quality of life that will be enjoyed for generations to come.
A listing of just a few of the benefits would include at least the following.
1. Air Temperature and Energy Consumption
- Trees decrease air temperature and help to offset the "heat island" effect of hardscapes by providing shade and by transpiration (the release of water vapor into the air). By properly selecting and planting trees around a house, air conditioning bills can be reduced up to 40%.
- A single large tree can release up to 400 gallons of water into the atmosphere each day. Water from roots is drawn up to the leaves where it evaporates. The conversion from water to gas helps to cool hot city air.
- Area neighborhoods with mature trees can be up to 11 degrees cooler than new neighborhoods without trees. A one-degree rise in temperature equals a 2% increase in peak electricity consumption.
2. Air Quality
3. Water/Soil
4. Trees provide food and shelter for wildlife.
5. Trees can become living witnesses to our history as well as evidence of previous cultures. Preserving historical trees offers lingering evidence to remind people of what they once were, as compared to what they are today. It feeds their sense of history and purpose.
6. Economic, Health, and Psychological Benefits
7. Trees are a source of food for humans, i.e. Pecans, Walnuts, Almonds, etc. On a large scale, they require less fertilizer and help keep the soil healthier than any other crop.
8. Trees can screen objectionable views, offer privacy, reduce glare and light reflection, offer a sound barrier (acoustical control), and help guide wind direction and speed.
9. Trees offer aesthetic functions such as creating a background, framing a view, complementing architecture, and bringing natural elements into urban surroundings.
10. Trees offer unlimited climbing challenges and good physical activity opportunities such as tree swings and tree houses.
11. Trees can attract wildlife to an area and help support a biodiversity of animals and habitat.

About PwC
Toward the end of the regular season, hundreds of PwC's Dallas staff will join with the Mavs, Arborilogical Services, Inc. and other local organizations to help beautify local schools in Dallas.
"We are thrilled to continue our work with the Dallas Mavericks and Arborilogical Services, Inc. to continue the 'Trees for Threes' program for the third consecutive year," said Tom Codd, PwC's North Texas Managing Partner. "PwC has a long history of serving clients in the Dallas market and a deep commitment to improving the city. We'll be cheering for the Mavericks this season and hope to plant even more trees this year than last."
One tree will be planted for every three-pointer the Mavs make at American Airlines Center this season. "The impact of the Mavericks 'Trees for Threes' initiative is significant," says Kate Gilliatt, PwC's North Texas Marketing Leader. "Planting these trees is a lasting way for us to give back to the community, and hopefully also to inspire the next generation to care for and improve the landscape of our community."
About the PwC Network
PwC firms help organizations and individuals create the value they're looking for. We're a network of firms in 158 countries with more than 180,000 people who are committed to delivering quality in assurance, tax and advisory services. Tell us what matters to you and find out more by visiting us at www.pwc.com.
Learn more about PwC by following us online: @PwC_LLP, YouTube, LinkedIn, Facebook and Google +
PwC refers to the US member firm, and may sometimes refer to the PwC network. Each member firm is a separate legal entity. Please see www.pwc.com/structure for further details.

About Arborilogical Services Inc., the Tree Care Experts
“Due to the hard work of some amazing PwC volunteers and Mavs staff, large groves of trees will continue to be planted as well as maintained in our area schools and parks,” said Steve Houser, President of Arborilogical Services. “We leave a legacy of commemorative Mavs tree groves for future generations to enjoy. It is a gift that is indeed worthy of our time, effort, and financial contributions. The Mavs and PwC are to be commended for their commitment to improve our quality of life and for being wise stewards of our urban environment.”
Since 1981, Arborilogical™ Services has a longstanding tradition of providing expert care for trees. That tradition continues with some of the most recognized talent in the industry that includes 13 International Society of Arboriculture certified arborists and a host of degreed plant pathologists, horticulturists, and foresters. Company tree climbers are also experts, winning the Texas Tree Climbing Competition an impressive 17 different years and representing Texas in international competition around the globe an unprecedented 18 years. They are the experts your trees deserve.
Arborilogical Services is also proud of its continuing commitment to improve our communities through various types of public outreach. The company’s tree care experts frequently provide educational presentations on tree related subjects for their industry peers and the communities they serve. They also assume active roles in many public and nonprofit groups by providing leadership, guidance, and expert advice.
To learn more about Arborilogical Services, visit the website at www.Arborilogical.com or follow them on Facebook at Arborilogical Services, Inc. and on Twitter at TheTreeExperts.













