Devin Harris a "Big Champion"

DALLAS (January 13, 2006) – Big Brothers Big Sisters of North Texas (BBBSNT) is proud to announce the launch of their “Big Champions” campaign today at American Airlines Center in downtown Dallas. With the help of local celebrities, BBBSNT is working to spread the mission of mentoring during National Mentoring Month as a way to recruit more volunteer mentors to help the children of our community reach their highest potential.

“The opportunity to not only talk about the power of mentoring, but also to become a Big Brother myself is something that I feel very strongly about,” stated Mavericks Guard Devin Harris. “I know each of the Big Champions involved believes in the difference a role model can make for these kids.”

The complete list of Champions committed to promote mentoring and the Big Brothers Big Sisters message within North Texas include Troy Aikman (Dallas Cowboys), Derek Castillo (NBC Sports), Tony Dorsett (Dallas Cowboys), Devin Harris (Dallas Mavericks), Shannon Hori (CBS News), Eddie Johnson (FC Dallas), Ron Kirk (Former Dallas Mayor), Mike Modano (Dallas Stars), Brenden Morrow (Dallas Stars) and Drew Pearson (Dallas Cowboys).

Print ads feature the above Champions giving examples of mentors in their lives and will begin to appear in local publications and outdoor beginning today and will run through February. Each ad features the celebrity posing with a current Little Brother or Little Sister in the BBBSNT program.

Big Brothers Big Sisters of North Texas is a volunteer organization that provides children support, guidance, friendship and fun by matching them to adult role models. Enriching, encouraging and empowering children to reach their highest potential through safe, positive mentoring relationships is the agency’s mission. Big Brothers Big Sisters serves this mission through a professional staff that carefully works with both the volunteers and the children to ensure that the experience of Big Brothers Big Sisters is one that is dynamic, fulfilling, memorable and fun for both the child and the volunteer. For more information on how to volunteer for Big Brothers Big Sisters of North Texas, log onto www.bbbsnt.org or call 888.887.BIGS.