Pepsi Releases Limited-Edition Can in Central Florida Market for Magic's 25th Anniversary Season

Orlando, Fla.– In celebration of the Orlando Magic’s 25th Silver Season in 2013-14, PepsiCo released a limited-edition Pepsi can with the team’s 25th Anniversary logo. The 12-ounce cans hit shelves this week and are available in retailers throughout Central Florida while supplies last.

“We are excited to celebrate our franchise’s 25th Silver Season with PepsiCo,” Orlando Magic CEO Alex Martins said. “PepsiCo has a diverse portfolio of food and beverage brands that our fans love and they’ve been a terrific partner since the inception of our franchise. This special can is a wonderful way to commemorate both the 25th season of Magic basketball in Orlando and our long-term partnership with PepsiCo.”

“Twenty-five years is an incredible milestone and we congratulate the Orlando Magic on all its continued success,” PepsiCo North America Beverages Southeast Regional Vice President Rich Panner said. “PepsiCo has a long and successful history of partnering with the Magic to connect directly with our consumers in ways that drive the growth of our brands. This 25th anniversary Pepsi can is a great way to celebrate with local Magic fans and we look forward to another great season.”

PepsiCo is the official non-alcoholic beverage and salty snack partner of the Orlando Magic and the Amway Center, serving iconic brands such as Pepsi, Frito-Lay, Mountain Dew and Gatorade. PepsiCo is a Champion of the Community partner with the team and is also celebrating the Magic’s Silver Season by branding the back of Pepsi delivery trucks throughout Central Florida with the special can design.