CYTOSPORT INC. / SACRAMENTO KINGS
KING FOR A DAY SWEEPSTAKES
OFFICIAL RULES

The Sweepstakes begins on February 26th, 2014 and closes on March 26th, 2014. Participation in the Sweepstakes constitutes full and unconditional agreement and acceptance of these Sweepstakes Rules, which are final on all matters relating to the Sweepstakes.

(1) How to Enter: No purchase necessary. There are two methods to enter the Sweepstakes:

(i) On-Line Entry: Enter online at www.Kings.com/musclemilk. The on-line entry will begin on February 26th, 2014 and end on March 26th, 2014. Entrant must enter his or her first name, last name, valid email address, phone number and zip code in the on-line entry form. Internet entries will be deemed made by the authorized account holder of the email address submitted at the time of entry. The authorized account holder is the natural person who is assigned to the email address by an internet access provider, online service provider or other organization that is responsible for assigning the email address or the domain associated with the submitted email address. CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, the National Basketball Association and its Member Teams, NBA Properties, Inc., and each of their respective parents, subsidiaries, affiliates, franchisees, licenses, directors, owners, employees and agents (collectively “Sponsors”), assumes no responsibility for entries they are unable to process due to network, hardware or other technical failures, or for incomplete, damaged, misdirected, illegible or lost entries. CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, reserves the right, in its sole discretion, to disqualify any person tampering with the entry process, operation of the website or otherwise in violation of the rules and reserves the right, in its sole discretion, to cancel, terminate or modify this sweepstakes if not capable of completion as planned, including infection by computer virus, technical corruption, non-authorized human intervention or force majeure. The use of automated entry devices or any other conduct that impedes the integrity of the sweepstakes is prohibited. Limit one (1) entry per person, per day.

(ii) Enter Via US Mail - Hand print your name, address, day and evening telephone numbers, email address and the words "KING FOR A DAY" on a 3" x 5" card and mail in a postage stamped self-addressed envelope to Corporate Partnerships - "King For A Day Sacramento Kings Limited Partnership, LP, One Sports Parkway, Sacramento, California 95834. Entries must be received no later than March 26th, 2014. CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, the National Basketball Association and its Member Teams, NBA Properties, Inc., and each of their respective parents, subsidiaries, affiliates, franchisees, licenses, directors, owners, employees and agents will not be responsible for lost, late, incomplete, illegible, damaged, destroyed, postage due, or misdirected entries. Limit one (1) entry per person, per day.

(2) Who Can Play: Sweepstakes is open to current legal residents of Northern California and live within 75 miles of Sleep Train Arena, who are 18 years of age or older, except employees and immediate families (siblings and children) of CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, the National Basketball Association and its Member Teams, NBA Properties, Inc., and each of their respective parents, subsidiaries, affiliates, franchisees, licenses, directors, owners, employees and agents.

(3) Sweepstakes Grand Prize: One grand prize awarded. One (1) will be selected in a random drawing from all eligible entries to determine the grand prize winner. The winner will be notified by April 6th, 2012. Notification may be made via telephone call or via e-mail. In the event the winner cannot be contacted or declines the prize, an alternate winner will be selected. “KING FOR A DAY” includes an opportunity for the selected winner and three (3) guests to attend the Sacramento Kings versus the Minnesota Timberwolves game at Sleep Train Arena on Sunday April 13th, 2014. “KING FOR A DAY” fan experience will include four (4) premium tickets, two (2) parking passes, a behind the scenes arena tour, meet and greet with a member of the coaching staff, opportunity to watch team warm up prior to the general public and receive a personalized jersey. Grand Prize Winner must be available on the specified date or forfeit the prize. Any other expenses incurred in claiming the grand prize are not included. Total sweepstakes prize value is approximately $1430. Prize winners who receive a prize valued at $600 or more will receive a 1099 tax form for the approximate retail value of the prize.

(4) Winners are solely responsible for all applicable federal, state and local taxes unless otherwise indicated. No substitution, cash equivalent or transfer of prize permitted except at the team’s option for a prize of comparable or greater value.

(5) Chances of winning are dependent on number of entries received prior to the end of the sweepstakes.

(6) The winners’ names can be obtained after March 26th, 2014, by writing to: “KING FOR A DAY” Sacramento Kings Limited Partnership, LP,, One Sports Parkway, Sacramento, California 95834.

(7) By entering, entrant agrees to follow the Official Rules and hold harmless and indemnify the Sponsors against any and all liability, damages or causes of action (however named or described), with respect to or arising out of either (i) entrant’s participation; or (ii) the receipt or use of the prizes awarded in the promotion.

8) In consideration for being awarded a prize, winner hereby agrees and consents, without further authorization, compensation or remuneration of any kind, to the use of winner’s name and/or likeness in any and all advertising, promotions and other publicity conducted by CytoSport Inc., the Sacramento Kings Limited Partnership, LP, and/or the National Basketball Association and its Member Teams, NBA Properties, Inc., and each of their respective parents, subsidiaries and affiliates, except were prohibited by law.

9) Disclaimer: One grand prize awarded. One winner will be randomly selected from entries. No purchase necessary. Limit one entry per person, per day. Terms are non-negotiable or non-transferable. Some restrictions may apply. CytoSport Inc., Sacramento Kings Limited Partnership, LP, and/or the National Basketball Association and its Member Teams, NBA Properties, Inc., and each of their respective parents, subsidiaries and affiliates reserves the right to change or alter the promotion based on availability and team conditions.

(10) Sweepstakes void where prohibited.

Before being awarded a prize, potential winners and his/her companions/guests must sign a CytoSport Inc. and Sacramento Kings Limited Partnership, LP, standard form of Declaration, Release and Waiver Form, releasing the Released Parties from any and all liability arising from, among other things: (i) participation in the Sweepstakes; and (ii) acceptance of the prizes awarded therein; and (iii) the administration of the Sweepstakes and distribution of the prizes awarded therein.

By entering the Sweepstakes, each winner grants to the Sponsors the right to the use of his or her name, likeness or photograph without compensation in any publicity or for promotional purposes carried out by the above parties. Prizes must be accepted as awarded and are non-transferable and cannot be exchanged for cash or otherwise.

CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, reserves the right to substitute prizes of equal or greater value and/or to terminate, modify or withdraw this Sweepstakes, in whole or in part (including altering the manner in which the prizes are distributed), at any time, without prior notice for any reason including, but not limited to, the delay or cancellation of the event for which the Grand Prizes is awarded, or, if viruses, bugs, tampering or other causes beyond the Sponsors control affect the administration, security, fairness or proper play or conduct of the Sweepstakes. In the event a substitute prize is awarded, such prize must be accepted as awarded and cannot be exchanged for cash or otherwise. Further, the Sponsor reserves the right to disqualify any person and void any entries of that person who it believes has tampered with the entry process or any other component of the Sweepstakes, whose conduct or action affects the administration, security or fairness, integrity or proper conduct of the Sweepstakes, or who fails to meet or abide by the Sweepstakes Rules and conditions.

CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, does not assume any responsibility for tampering, theft, defects, viruses, human errors including negligence, deletions, technical or telephone, computer line, network, server, access providers, computer equipment or software problems, undeliverable messages, computer errors, lost, misdirected, late or incomplete entries or inaccurate capture of information or any online difficulties that may result in damage or malfunction the computer or the failure of the Sponsors to process any entry and otherwise award any prize. Nor is responsibility assumed for printing errors appearing in these rules or related Sweepstakes materials. In addition, CytoSport Inc. and the Sacramento Kings Limited Partnership, LP, will not assume any responsibility of any nature whatsoever in all cases where their inability to hold the Sweepstakes or to remit the prizes to the winners results from a cause beyond their control, including acts of God, weather conditions, strike, lock-out or other labor dispute. Any attempt to deliberately damage any website or to undermine the legitimate operation of this Sweepstakes is a violation of criminal and civil laws, and should an attempt be made, the Sponsors, reserves the right to seek remedies and damages to the fullest extent permitted by law, including criminal prosecution.