The inaugural Sacramento Kings Academy of Sports Sales Innovation, Science + Technology (ASSIST) Summit.

Today’s sports sales are as dynamic as our pricing. With the continued integration of technology in every aspect of sales and marketing, the techniques and tools required to achieve success are evolving at an unprecedented rate. The expectations of both our fans and sellers are increasing, so it is crucial that teams and leagues stay ahead of the curve together if we want to achieve record-breaking results and compete for top talent. 

As a leader and innovative thinker in our industry, you are invited to participate in the inaugural Sacramento Kings Academy of Sports Sales, Innovation, Science and Technology (ASSIST) Summit. Recently named the Most Innovative Company in Sports by Fast Company, the Kings have designed the one-day ASSIST Summit to provide senior sales and marketing executives in the professional sports industry a unique, hands-on experience unlike any conference. The summit will offer direct access to the people responsible for the success of the latest technologies and processes from lead inception to deal close. From cutting-edge individualized video tools to the latest in predictive analytics and artificial intelligence, the Kings have designed the ASSIST Summit to guide participants through a real-world, interactive experience to see how things really work and are accomplished in this innovative space.

vibrant setting

The ASSIST Summit will take place within the vibrant setting of Sacramento’s new entertainment hub, Downtown Commons (DOCO). We’ll start with a night of networking at the brand new Punch Bowl Social, connected to the just-opened host hotel, The Sawyer by Kimpton. The following day you will be just steps away from the Summit events, which will include access to the Sacramento Kings newly-constructed front office and sales floor, and tickets to see the Sacramento Kings take on the Miami Heat at the new Golden 1 Center.

interactive agenda

Featuring the following:

  • Introduction from Kings owner, Vivek Ranadivé
  • Choose Your Own Adventure - Vendor Discovery Guided Tour
  • The Integrated Campaign - Panel Q&A with Kings leaders from Ticket Sales, Data & Analytics and Marketing
  • The Real Deal – Shadow the Kings Sales Team in Action
  • The World’s Smartest Arena – Guided Tour of Golden 1 Center
  • Miami Heat vs. Sacramento Kings

Learn More

save your spot today

Your RSVP is your guarantee to save your spot in this limited availability Summit. Official registration and details will be provided in the coming weeks to those who RSVP now. The Summit registration fee is $495 per attendee. Hosted welcome networking reception, breakfast, lunch & cocktail hour, along with game tickets and access to all Summit sessions will be provided. Accommodations are not included.

rsvp now