White Hot HEAT Fan Kit Events
As the HEAT prepares to take on the Indiana Pacers in Round 2 of the 2012 NBA Playoffs, the team is inviting HEAT fans to stop by the Party City in Midtown (12:00 2:00 pm) or Duffys Sports Grill in North Miami Beach (5:00 7:00 pm) to pick up a free White Hot HEAT Fan Kit (while supplies last). The HEAT Experience will descend on both locations on Friday, May 11th and the festivities will include music, a White Hot HEAT Conversion Booth where fans enter and are then transformed into White Hot superstars, and a contest with the most outrageously White Hot Crazy Fan winning two tickets to both Games 1 and 2 of the Second Round.
HEAT fans will also be encouraged to participate in the White Hot HEAT fan video, a Facebook initiative where White Hot fans are photographed holding up a sign that says Im a White Hot HEAT Fan from (insert the name of the city). The photos are then uploaded to the teams page, Facebook.com/MiamiHEAT, are used in a video montage thats run online and also part of the rotation on MiamiMediaMesh, the giant LED screen affixed to the front of the AmericanAirlines Arena. More information on the fan video is available by clicking on this link: http://gohe.at/JgupVw.