NBA GREEN INITIATIVE
The NBA is taking steps to become a more environmentally responsible organization and will continue to explore ways of improving in this area.
“The NBA’s commitment to reduce its ecological impact and to help educate basketball fans worldwide about the importance of environmental protection confirms why this league is regarded as one of the world’s most responsible sports organizations,” said NRDC Senior Scientist Allen Hershkowitz, who coordinated the organization’s development of this work. “Besides the tangible public health benefits that this initiative will advance, having the NBA embrace ecological criteria in its operations represents a watershed in our nation’s movement toward environmental progress.”
NBA Green Week 2013
From April 4-12, 2013 the NBA will partner will the Natural Resources Defense Council (NRDC) for the fifth NBA Green Week presented by Sprint in an effort to generate awareness and funds for protecting the environment. NBA Green Week is just one of the ways the league, its teams and players are taking steps to be more environmentally friendly. Throughout the week the NBA will highlight league, team and player environmental initiatives including in-arena awareness nights, recycling programs and hands-on service projects.
About the Natural Resources Defense Council
The Natural Resources Defense Council (NRDC) is an international nonprofit environmental organization with more than 1.3 million members and online activists. Since 2004, NRDC has been the world’s leader in professional and collegiate sports greening. As a result of NRDC’s work and EPA award-winning Greening Advisor, more than 100 professional teams have adopted environmental initiatives at their stadiums or arenas, and countless league “Jewel Events” have benefited from NRDC’s guidance. NRDC uses scientific expertise to help improve the efficiency of sports operations to reduce waste, improve environmental performance, benefit public health and uncover cost savings. Visit us at www.nrdc.org/sports.