The International Blogtable: Bobcats Looking for Buzz


Every week, the International Blogtable brings together some of the best basketball minds from around the world, posing a burning question to writers and editors from the NBA's fleet of international web destinations. It's a BIG world, after all.
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Good, bad, odd or something else: the Bobcats are changing their name to the Hornets.
Pawel Weszka
Editor, NBA Africa

A good marketing move by Jordan to bring the beloved by Charlotte fans name back to town. Let’s face it, MJ does not have much to lose. The Bobcats produced a lot of misery on the court last season, as they did in the past, and going back to the name associated with Alonzo Mourning, Larry Johnson, Muggsy Bogues and winning should bring some positive vibes, something the Bobcats franchise has not experienced in a while. The vibes will not secure wins though, so those Hornets will surely have to learn how to sting.
Hanson Guan
Editor, NBA China

I don't think so. The Charlotte Hornets were popular but the Charlotte Bobcats don't have the same rapport with fans. Performance and star players, I think, should be relied on to attract fans. The Bobcats are still young and need time for growth. I just think they should be theirselves - and retain the name.
Philipp Dornhegge

What's not to love? The Hornets' name and logo need to stick in the NBA, and the home of the Hornets apparently wants the name back. I have a good friend from around Charlotte and he told me that most people were never and aren't to this day able to connect with the Bobcats. The franchise just doesn't appeal to them. They are in rebuilding mode now, and what better way to start afresh and excite more people than to bring back the Hornets!
Stefanos Triantafyllos
Editor, NBA Greece

Okayyyyyy.... right. So, we had the Charlotte Hornets. Then they moved to New Orleans. Then another team appeared in Charlotte and was named "the Bobcats." And now they want to change again to "the Hornets." And we are back in the 90's. Are Alonzo Mourning and Larry Johnson coming back, too? Life goes in circles, after all. As bad as the "Bobcats" sounds like (a really bad choice I 'm afraid), the real problem is the way the team plays and the fact that they have a 28-120 record over the last two years. "Bad", whatever you call it, is still "bad."
Karan Madhok
Blogger, NBA India

Definitely very good! Shelf me amongst those who loves all Charlotte Hornet-related nostalgia, from the teal/purple starter jackets to Muggsy Bogues. A change of name doesn’t technically change anything except the name, but it can have a major psychological effect on a disgruntled fan-base (ranked 24th in attendance this season) and a roster that has tasted mostly failure in its brief existence. Call them the Bobcats or the Hornets, the squad on court will remain the same. But a refreshed nickname and the old jersey colors can bring back some energy to Charlotte, and eventually, to the basketball players representing the city. It’s nice to bring back the 90s flavor to a team that was successful in the 90s -- but the team’s only chance of an instant turnaround is if owner Michael Jordan can bring back his own version from the 90s to suit up for them!
Aldo Avinante

A little buzz will not hurt their cause. Charlotte is a team in need a new identity and if Bobcats owner Michael Jordan believes a moniker change will energize their franchise, by all means they should pursue it. Charlotte has been a laughingstock for at least two years now. An influx of buzz could inspire them to play harder and with Michael as their catalyst, a little publicity could work wonders for the young team.